Berts

Shirts

Berts Shirts

Berts Shirts
(^_^)

Berts
Shirts

Tired of the same old shirts?

Wanting a solution to get new
creative designs on your shirt?
Now if you want some creativeness
or some kind of remembrance of
your high school days then Bert's
shirts is the shirts for you!

Berts Shirts
Berts Shirts is a sole proprietor and

a retailer.
Berts Shirts is located in San
Leandro CA.
To contact the business owner:
at albertfelix1111@yahoo.com

Berts Shirts donates ten percent

of all its profit to the salvation army.

Berts Business Model

Definition of One Unit
1 Shirt
Economics of One Unit
Selling Price
$20.00
Cost of materials
$10.00
Cost of labor
$5.00
Other variable
$0.00
costs
Total COGS/ COSS
$15.00
Contribution
$5.00
Margin
Monthly Break Even Units
$20.40(M.E)
= 4.08
5 units
$5.00

Berts Shirts
Market Statistics

Industry
Name:

Berts Shirts

Annual Industry
Sales:

Description of Target Consumer

Demographics

Males & females

All nationalities
Ages 15-20

Geographic's

Psychographics

People who buy

colorfully creative
shirts
People who love
their school.
People who like to
help

San Leandro High

School in California

Buying Patterns

Weekly

$22,000

Target Market Size

Total population of
targeted geographic
area
Approximatel
y 85,108

Population of
target market

2,700
Market
size
(based on
survey)

2,700

Berts Shirts
Berts Shirts is targeting people of all

nationalities between the ages of 15-20 .

Has such a wide margin of people that are
interested, it will not be hard to sell the product to
the students of San Leandro High School.
The size of Berts Shirts target market is large
because everybody wears shirts.
Berts Shirts CEO can feasibly produce the
product in a cost efficient manner by buying from
wholesalers.

Berts Shirts Competition

Custom Ink, Uber Prints, and OOShirts are

direct competitors of Berts Shirts.

Target, Wal-Mart, Marshalls are indirect
competitors of Berts Shirts
The Competitive advantage Berts Shirts
has is the access of customers during the
day while students are in school.

Berts Dirt on
Competition

Wal-Mart,has been subject to criticism by

numerous groups and individuals.
Target has more than for hundred complaints about
their services and return & exchange policy's.
In Marshalls, their has been Many complaints on
their customer service.
Berts Shirts doesnt have any issues with its
customer service. We treat customer like their
number one, and we treat them with the same
respect that everyone deserves to be treated, which
is fairly. This is why Berts Shirts is the right choice.

Berts Shirts CEO

Qualifications
Ongoing process in learning Business Management
from the San Leandro Academy of Business and
Finance.
Working at a landscaping job to learn how to be a
responsible and hardworking individual.
He also has been fundraising in the past for school
events; conferences, and for donations of all kinds.
Albert is currently completing a learning session in
an intensive training course that teaches spray
painting, sewing, and costume designing offered
by one of his good friends.

Sales Projections
Total units
$1,100

Gross
Revenue
$22,000

Net Profit
$13,750

Startup Funds
Item

Why Needed

T-shirt
Spray paint (white)
Spray paint (color)
Spray paint (color)

Cost
$1.49
$0.97
$3.77
$3.77

Total Startup Expenditures

$10.00

Emergency Fund
Reserve for Fixed Expenses

$5.00
$61.20

Total Startup Investment

$76.20

Berts Shirts
Any Questions?

Berts Shirts would like to

thank you for all your time.

Have a nice

day!