A

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Product
Price

1
74.35303

2
3
4
5
6
7
35 82.16 69.9942 69.99101 69.991267 89.9452

total

3413.696

Internet Internet
Internet
TV
Cell Phone Internet TV Cell
TV+Cell
All 3
max surp bought? revenue
+TV
+Cell
$3.50
$7.00
$3.50 -70.85303 -28 -78.66 -59.4942 -62.99101 -59.491267 -75.945 -27.9987
0
0
$17.50
$35.00
$3.50 -56.85303
0 -78.66 -17.4942 -48.99101 -31.491267 -33.945
0.0013
2 34.9987
$28.00
$28.00
$49.00 -46.35303
-7 -33.16 -13.9942 7.008987 7.0087325 15.0548 15.05482
7 89.94518
$70.00
$70.00
$0.00 -4.353033
35 -82.16 70.0058 0.008987 0.0087325 50.0548 70.00576
4 69.99424
$0.00
$7.00
$14.00 -74.35303 -28 -68.16 -62.9942 -55.99101 -48.991267 -68.945 -27.9987
0
0
$0.00
$70.00
$0.00 -74.35303
35 -82.16 0.00576 -69.99101 0.0087325 -19.945 35.0013
2 34.9987
$21.00
$35.00
$10.50 -53.35303
0 -71.66 -13.9942 -38.49101 -24.491267 -23.445
0.0013
2 34.9987
$7.00
$21.00
$0.00 -67.35303 -14 -82.16 -41.9942 -62.99101 -48.991267 -61.945 -13.9987
0
0
$5.25
$7.00
$2.10 -69.10303 -28 -80.06 -57.7442 -62.64101 -60.891267 -75.595 -27.9987
0
0
$21.00
$28.00
$28.00 -53.35303
-7 -54.16 -20.9942 -20.99101 -13.991267 -12.945
-6.9987
0
0
$35.00
$49.00
$21.00 -39.35303
14 -61.16 14.0058 -13.99101 0.0087325 15.0548 15.05482
7 89.94518
$21.00
$21.00
$21.00 -53.35303 -14 -61.16 -27.9942 -27.99101 -27.991267 -26.945 -13.9987
0
0
$14.00
$35.00
$21.00 -60.35303
0 -61.16 -20.9942 -34.99101 -13.991267 -19.945
0.0013
2 34.9987
$14.00
$35.00
$14.00 -60.35303
0 -68.16 -20.9942 -41.99101 -20.991267 -26.945
0.0013
2 34.9987
$70.00
$0.00
$49.00 -4.353033 -35 -33.16 0.00576 49.00899 -20.991267 29.0548 49.00899
5 69.99101
$7.00
$35.00
$14.00 -67.35303
0 -68.16 -27.9942 -48.99101 -20.991267 -33.945
0.0013
2 34.9987
$21.00
$35.00
$42.00 -53.35303
0 -40.16 -13.9942 -6.991013 7.0087325 8.05482 8.054824
7 89.94518
$20.65
$34.65
$34.65 -53.70303 -0.35 -47.51 -14.6942 -14.69101 -0.6912675 0.00482 0.004824
7 89.94518
$1.75
$21.00
$0.00 -72.60303 -14 -82.16 -47.2442 -68.24101 -48.991267 -67.195 -13.9987
0
0
$21.00
$17.50
$21.00 -53.35303 -17 -61.16 -31.4942 -27.99101 -31.491267 -30.445 -17.4987
0
0
$27.65
$34.65
$41.65 -46.70303 -0.35 -40.51 -7.69424 -0.691013 6.3087325 14.0048 14.00482
7 89.94518
$7.00
$0.00
$28.00 -67.35303 -35 -54.16 -62.9942 -34.99101 -41.991267 -54.945 -34.99101
0
0
$21.00
$35.00
$10.50 -53.35303
0 -71.66 -13.9942 -38.49101 -24.491267 -23.445
0.0013
2 34.9987
$27.65
$69.65
$27.65 -46.70303 34.7 -54.51 27.3058 -14.69101 27.308733 35.0048 35.00482
7 89.94518
$35.00
$70.00
$35.00 -39.35303
35 -47.16 35.0058 0.008987 35.008733 50.0548 50.05482
7 89.94518
$14.00
$35.00
$7.00 -60.35303
0 -75.16 -20.9942 -48.99101 -27.991267 -33.945
0.0013
2 34.9987
$21.00
$35.00
$28.00 -53.35303
0 -54.16 -13.9942 -20.99101 -6.9912675 -5.9452
0.0013
2 34.9987
$7.00
$70.00
$0.00 -67.35303
35 -82.16 7.00576 -62.99101 0.0087325 -12.945 35.0013
2 34.9987
$3.50
$7.00
$10.50 -70.85303 -28 -71.66 -59.4942 -55.99101 -52.491267 -68.945 -27.9987
0
0
$0.00
$21.00
$14.00 -74.35303 -14 -68.16 -48.9942 -55.99101 -34.991267 -54.945 -13.9987
0
0
$21.00
$56.00
$35.00 -53.35303
21 -47.16 7.00576 -13.99101 21.008733 22.0548 22.05482
7 89.94518
$49.00 $105.00
$0.00 -25.35303
70 -82.16 84.0058 -20.99101 35.008733 64.0548 84.00576
4 69.99424
$70.00
$70.00
$140.00 -4.353033
35 57.84 70.0058 140.009 140.00873 190.055 190.0548
7 89.94518
$21.00 $105.00
$14.00 -53.35303
70 -68.16 56.0058 -34.99101 49.008733 50.0548 70.0013
2 34.9987
$21.00
$35.00
$14.00 -53.35303
0 -68.16 -13.9942 -34.99101 -20.991267 -19.945
0.0013
2 34.9987
$0.00 $140.00
$0.00 -74.35303 105 -82.16 70.0058 -69.99101 70.008733 50.0548 105.0013
2 34.9987
$0.00
$35.00
$0.00 -74.35303
0 -82.16 -34.9942 -69.99101 -34.991267 -54.945
0.0013
2 34.9987
$7.00
$35.00
$21.00 -67.35303
0 -61.16 -27.9942 -41.99101 -13.991267 -26.945
0.0013
2 34.9987
$35.00
$35.00
$35.00 -39.35303
0 -47.16 0.00576 0.008987 0.0087325 15.0548 15.05482
7 89.94518
$21.00
$31.50
$17.50 -53.35303 -3.5 -64.66 -17.4942 -31.49101 -20.991267 -19.945
-3.4987
0
0
$7.00
$21.00
$7.00 -67.35303 -14 -75.16 -41.9942 -55.99101 -41.991267 -54.945 -13.9987
0
0
$35.00
$35.00
$35.00 -39.35303
0 -47.16 0.00576 0.008987 0.0087325 15.0548 15.05482
7 89.94518
$28.00
$70.00
$70.00 -46.35303
35 -12.16 28.0058 28.00899 70.008733 78.0548 78.05482
7 89.94518
$21.00
$0.00
$14.00 -53.35303 -35 -68.16 -48.9942 -34.99101 -55.991267 -54.945 -34.99101
0
0
$35.00
$35.00
$35.00 -39.35303
0 -47.16 0.00576 0.008987 0.0087325 15.0548 15.05482
7 89.94518
$35.00
$49.00
$21.00 -39.35303
14 -61.16 14.0058 -13.99101 0.0087325 15.0548 15.05482
7 89.94518
$70.00
$70.00
$35.00 -4.353033
35 -47.16 70.0058 35.00899 35.008733 85.0548 85.05482
7 89.94518
$5.25
$17.50
$8.75 -69.10303 -17 -73.41 -47.2442 -55.99101 -43.741267 -58.445 -17.4987
0
0
$0.00
$35.00
$0.00 -74.35303
0 -82.16 -34.9942 -69.99101 -34.991267 -54.945
0.0013
2 34.9987
$21.00
$35.00
$35.00 -53.35303
0 -47.16 -13.9942 -13.99101 0.0087325 1.05482 1.054824
7 89.94518
$24.50
$14.00
$14.00 -49.85303 -21 -68.16 -31.4942 -31.49101 -41.991267 -37.445 -20.9987
0
0
$24.50
$35.00
$24.50 -49.85303
0 -57.66 -10.4942 -20.99101 -10.491267 -5.9452
0.0013
2 34.9987
$21.00
$35.00
$52.50 -53.35303
0 -29.66 -13.9942 3.508987 17.508733 18.5548 18.55482
7 89.94518
$35.00
$21.00
$70.00 -39.35303 -14 -12.16 -13.9942 35.00899 21.008733 36.0548 36.05482
7 89.94518
$7.00
$7.00
$14.00 -67.35303 -28 -68.16 -55.9942 -48.99101 -48.991267 -61.945 -27.9987
0
0
$7.00
$7.00
$7.00 -67.35303 -28 -75.16 -55.9942 -55.99101 -55.991267 -68.945 -27.9987
0
0
$35.00
$0.00
$35.00 -39.35303 -35 -47.16 -34.9942 0.008987 -34.991267 -19.945 0.008987
5 69.99101
$175.00 $210.00
$0.00 100.647 175 -82.16 315.006 105.009 140.00873 295.055 315.0058
4 69.99424
$14.00
$0.00
$0.00 -60.35303 -35 -82.16 -55.9942 -55.99101 -69.991267 -75.945 -34.9987
0
0
$35.00
$49.00
$14.00 -39.35303
14 -68.16 14.0058 -20.99101 -6.9912675 8.05482 14.00576
4 69.99424
$10.50
$7.00
$7.00 -63.85303 -28 -75.16 -52.4942 -52.49101 -55.991267 -65.445 -27.9987
0
0
$7.00
$14.00
$3.50 -67.35303 -21 -78.66 -48.9942 -59.49101 -52.491267 -65.445 -20.9987
0
0
$175.00 $350.00
$70.00 100.647 315 -12.16 455.006 175.009 350.00873 505.055 505.0548
7 89.94518
$0.00
$14.00
$14.00 -74.35303 -21 -68.16 -55.9942 -55.99101 -41.991267 -61.945 -20.9987
0
0
$12.25
$35.00
$0.00 -62.10303
0 -82.16 -22.7442 -57.74101 -34.991267 -42.695
0.0013
2 34.9987
$35.00
$42.00
$42.00 -39.35303
7 -40.16 7.00576 7.008987 14.008733 29.0548 29.05482
7 89.94518
$35.00
$56.00
$0.00 -39.35303
21 -82.16 21.0058 -34.99101 -13.991267 1.05482 21.00576
4 69.99424
$35.00
$42.00
$0.00 -39.35303
7 -82.16 7.00576 -34.99101 -27.991267 -12.945 7.005764
4 69.99424
$42.00
$52.50
$7.00 -32.35303 17.5 -75.16 24.5058 -20.99101 -10.491267 11.5548 24.50576
4 69.99424
$21.00
$21.00
$7.00 -53.35303 -14 -75.16 -27.9942 -41.99101 -41.991267 -40.945 -13.9987
0
0
$27.65
$48.65
$27.65 -46.70303 13.7 -54.51 6.30576 -14.69101 6.3087325 14.0048 14.00482
7 89.94518
$0.00
$56.00
$35.00 -74.35303
21 -47.16 -13.9942 -34.99101 21.008733 1.05482 21.00873
6 69.99127
$0.00
$7.00
$0.00 -74.35303 -28 -82.16 -62.9942 -69.99101 -62.991267 -82.945 -27.9987
0
0
$35.00
$35.00
$56.00 -39.35303
0 -26.16 0.00576 21.00899 21.008733 36.0548 36.05482
7 89.94518
$21.00
$28.00
$28.00 -53.35303
-7 -54.16 -20.9942 -20.99101 -13.991267 -12.945
-6.9987
0
0
$0.00
$42.00
$7.00 -74.35303
7 -75.16 -27.9942 -62.99101 -20.991267 -40.945
7.0013
2 34.9987
$35.00
$35.00
$1.75 -39.35303
0 -80.41 0.00576 -33.24101 -33.241267 -18.195 0.005764
4 69.99424

Product
0
1
2
3
4
5
6
7

Frequency
25
0
19
0
8
2
1
22

A
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
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62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82

Price

1
47.415

2
3
35 67.87

4
70

5
70

6
70

7
89.95

total

3413.9

Intern
Internet Internet
Internet
TV
Cell Phoneet
TV Cell
TV+Cell All 3
max surp bought? revenue
+TV
+Cell
$3.50
$7.00
$3.50 -43.91 -28 -64.37
-59.5
-63
-59.5
-75.95
-28
0
0
$17.50
$35.00
$3.50 -29.91 ### -64.37
-17.5
-49
-31.5
-33.95 1.39E-009
2
35
$28.00
$28.00
$49.00 -19.41
-7 -18.87
-14 7.000001
7
15.05
15.05
7
89.95
$70.00
$70.00
$0.00 22.585
35 -67.87
70 6.0E-007 5E-008
50.05
70
4
70
$0.00
$7.00
$14.00 -47.41 -28 -53.87
-63
-56
-49
-68.95
-28
0
0
$0.00
$70.00
$0.00 -47.41
35 -67.87 2E-008
-70 5E-008
-19.95
35
2
35
$21.00
$35.00
$10.50 -26.41 ### -57.37
-14
-38.5
-24.5
-23.45 1.39E-009
2
35
$7.00
$21.00
$0.00 -40.41 -14 -67.87
-42
-63
-49
-61.95
-14
0
0
$5.25
$7.00
$2.10 -42.16 -28 -65.77
-57.75
-62.65
-60.9
-75.6
-28
0
0
$21.00
$28.00
$28.00 -26.41
-7 -39.87
-21
-21
-14
-12.95
-7
0
0
$35.00
$49.00
$21.00 -12.41
14 -46.87
14
-14 5E-008
15.05
15.05
7
89.95
$21.00
$21.00
$21.00 -26.41 -14 -46.87
-28
-28
-28
-26.95
-14
0
0
$14.00
$35.00
$21.00 -33.41 ### -46.87
-21
-35
-14
-19.95 1.39E-009
2
35
$14.00
$35.00
$14.00 -33.41 ### -53.87
-21
-42
-21
-26.95 1.39E-009
2
35
$70.00
$0.00
$49.00 22.585 -35 -18.87 2E-008
49
-21
29.05
49
5
70
$7.00
$35.00
$14.00 -40.41 ### -53.87
-28
-49
-21
-33.95 1.39E-009
2
35
$21.00
$35.00
$42.00 -26.41 ### -25.87
-14
-7
7 8.05000002
8.05
7
89.95
$20.65
$34.65
$34.65 -26.76 -0.35 -33.22
-14.7
-14.7
-0.7 2.0986E-008 2.10E-008
7
89.95
$1.75
$21.00
$0.00 -45.66 -14 -67.87
-47.25
-68.25
-49
-67.2
-14
0
0
$21.00
$17.50
$21.00 -26.41 -17 -46.87
-31.5
-28
-31.5
-30.45
-17.5
0
0
$27.65
$34.65
$41.65 -19.76 -0.35 -26.22
-7.7 -0.699999
6.3
14
14
7
89.95
$7.00
$0.00
$28.00 -40.41 -35 -39.87
-63
-35
-42
-54.95
-35
0
0
$21.00
$35.00
$10.50 -26.41 ### -57.37
-14
-38.5
-24.5
-23.45 1.39E-009
2
35
$27.65
$69.65
$27.65 -19.76 34.7 -40.22
27.3
-14.7
27.3
35
35
7
89.95
$35.00
$70.00
$35.00 -12.41
35 -32.87
35 6.0E-007
35
50.05
50.05
7
89.95
$14.00
$35.00
$7.00 -33.41 ### -60.87
-21
-49
-28
-33.95 1.39E-009
2
35
$21.00
$35.00
$28.00 -26.41 ### -39.87
-14
-21
-7 -5.94999998 1.39E-009
2
35
$7.00
$70.00
$0.00 -40.41
35 -67.87
7
-63 5E-008
-12.95
35
2
35
$3.50
$7.00
$10.50 -43.91 -28 -57.37
-59.5
-56
-52.5
-68.95
-28
0
0
$0.00
$21.00
$14.00 -47.41 -14 -53.87
-49
-56
-35
-54.95
-14
0
0
$21.00
$56.00
$35.00 -26.41
21 -32.87
7
-14
21
22.05
22.05
7
89.95
$49.00 $105.00
$0.00 1.5854
70 -67.87
84
-21
35
64.05
84
4
70
$70.00
$70.00 $140.00 22.585
35 72.13
70
140
140
190.05
190.05
7
89.95
$21.00 $105.00
$14.00 -26.41
70 -53.87
56
-35
49
50.05
70
2
35
$21.00
$35.00
$14.00 -26.41 ### -53.87
-14
-35
-21
-19.95 1.39E-009
2
35
$0.00 $140.00
$0.00 -47.41 105 -67.87
70
-70
70
50.05
105
2
35
$0.00
$35.00
$0.00 -47.41 ### -67.87
-35
-70
-35
-54.95 1.39E-009
2
35
$7.00
$35.00
$21.00 -40.41 ### -46.87
-28
-42
-14
-26.95 1.39E-009
2
35
$35.00
$35.00
$35.00 -12.41 ### -32.87 2E-008 6.0E-007 5E-008
15.05
15.05
7
89.95
$21.00
$31.50
$17.50 -26.41 -3.5 -50.37
-17.5
-31.5
-21
-19.95
-3.5
0
0
$7.00
$21.00
$7.00 -40.41 -14 -60.87
-42
-56
-42
-54.95
-14
0
0
$35.00
$35.00
$35.00 -12.41 ### -32.87 2E-008 6.0E-007 5E-008
15.05
15.05
7
89.95
$28.00
$70.00
$70.00 -19.41
35 2.134
28
28
70
78.05
78.05
7
89.95
$21.00
$0.00
$14.00 -26.41 -35 -53.87
-49
-35
-56
-54.95 -26.41464
0
0
$35.00
$35.00
$35.00 -12.41 ### -32.87 2E-008 6.0E-007 5E-008
15.05
15.05
7
89.95
$35.00
$49.00
$21.00 -12.41
14 -46.87
14
-14 5E-008
15.05
15.05
7
89.95
$70.00
$70.00
$35.00 22.585
35 -32.87
70
35
35
85.05
85.05
7
89.95
$5.25
$17.50
$8.75 -42.16 -17 -59.12
-47.25
-56 -43.75
-58.45
-17.5
0
0
$0.00
$35.00
$0.00 -47.41 ### -67.87
-35
-70
-35
-54.95 1.39E-009
2
35
$21.00
$35.00
$35.00 -26.41 ### -32.87
-14
-14 5E-008 1.05000002
1.05
7
89.95
$24.50
$14.00
$14.00 -22.91 -21 -53.87
-31.5
-31.5
-42
-37.45
-21
0
0
$24.50
$35.00
$24.50 -22.91 ### -43.37
-10.5
-21
-10.5 -5.94999998 1.39E-009
2
35
$21.00
$35.00
$52.50 -26.41 ### -15.37
-14 3.500001
17.5
18.55
18.55
7
89.95
$35.00
$21.00
$70.00 -12.41 -14 2.134
-14
35
21
36.05
36.05
7
89.95
$7.00
$7.00
$14.00 -40.41 -28 -53.87
-56
-49
-49
-61.95
-28
0
0
$7.00
$7.00
$7.00 -40.41 -28 -60.87
-56
-56
-56
-68.95
-28
0
0
$35.00
$0.00
$35.00 -12.41 -35 -32.87
-35 6.0E-007
-35
-19.95 6.01E-007
5
70
$175.00 $210.00
$0.00 127.59 175 -67.87
315
105
140
295.05
315
4
70
$14.00
$0.00
$0.00 -33.41 -35 -67.87
-56
-56
-70
-75.95 -33.41464
0
0
$35.00
$49.00
$14.00 -12.41
14 -53.87
14
-21
-7 8.05000002
14
4
70
$10.50
$7.00
$7.00 -36.91 -28 -60.87
-52.5
-52.5
-56
-65.45
-28
0
0
$7.00
$14.00
$3.50 -40.41 -21 -64.37
-49
-59.5
-52.5
-65.45
-21
0
0
$175.00 $350.00
$70.00 127.59 315 2.134
455
175
350
505.05
505.05
7
89.95
$0.00
$14.00
$14.00 -47.41 -21 -53.87
-56
-56
-42
-61.95
-21
0
0
$12.25
$35.00
$0.00 -35.16 ### -67.87
-22.75
-57.75
-35
-42.7 1.39E-009
2
35
$35.00
$42.00
$42.00 -12.41
7 -25.87
7 7.000001
14
29.05
29.05
7
89.95
$35.00
$56.00
$0.00 -12.41
21 -67.87
21
-35
-14 1.05000002
21
4
70
$35.00
$42.00
$0.00 -12.41
7 -67.87
7
-35
-28
-12.95
7
4
70
$42.00
$52.50
$7.00 -5.415 17.5 -60.87
24.5
-21
-10.5
11.55
24.5
4
70
$21.00
$21.00
$7.00 -26.41 -14 -60.87
-28
-42
-42
-40.95
-14
0
0
$27.65
$48.65
$27.65 -19.76 13.7 -40.22
6.3
-14.7
6.3
14
14
7
89.95
$0.00
$56.00
$35.00 -47.41
21 -32.87
-14
-35
21 1.05000002
21
6
70
$0.00
$7.00
$0.00 -47.41 -28 -67.87
-63
-70
-63
-82.95
-28
0
0
$35.00
$35.00
$56.00 -12.41 ### -11.87 2E-008
21
21
36.05
36.05
7
89.95
$21.00
$28.00
$28.00 -26.41
-7 -39.87
-21
-21
-14
-12.95
-7
0
0
$0.00
$42.00
$7.00 -47.41
7 -60.87
-28
-63
-21
-40.95
7
2
35
$35.00
$35.00
$1.75 -12.41 ### -66.12 2E-008
-33.25 -33.25
-18.2 1.90E-008
4
70

Product
0
1
2
3
4
5
6
7

Frequency
25
0
19
0
8
2
1
22

Penalty
dev
penalty
TV-(I+TV)
-35
0
I-(I+TV)
-22.58536
0
Cell-(I+Cell)
-2.133878
0
I-(I+C)
-22.58536
0
TV-(TV+Cell)
-35
0
Cell-(TV+Cell) -2.133879
0
(I+TV)-All
-19.95
0
(I+C)-All
-19.95
0
(TV+Cell)-All
-19.95
0
TV-All
-54.95
0
Cell-All
-22.08388
0
I-All
-42.53536
0
Total
0