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How does your music magazine represent different social groups?

The music magazine portrays groups of people in ways which arent the
stereotypical norm. My model featured in my cover, contents page and double
page spread. I presented her to be different to her stereotypical age group as she is
a young female. As I have presented the main feature in a positive, successful way,
people may view generalise young women as successful and talented; covering the
representation of feminism. I challenged Laura Mulveys theory that The female
body is displayed for the male gaze in order to provide erotic pleasure for the male.
I went against this theory as I presented a strong, successful, independent female
rock star in my cover, contents page and D.P.S. I have written about her like she is
idolised by both the male and female genders through referring to her going on a
14 month tour and selling more albums this year than Ed Sheeran in my D.P.S.
The camera lens has not objectified her in an erotic way as she has not been
portrayed to dress in confrontational, provocative or visually stimulating clothing. I
have also carried forward the idea of feminism in my cover page by including an
article image of Haley Williams from the band Paramore an equally idolised
feminist for women.
As a stereotypical young female tends to like pop music and wears modern, trendy
clothing which may be different than older age groups, the model who featured in
the music magazine is seen to be wearing typical 1990s oversized, American
clothing. This style is seen to be more popular with groups of people who like rock
music in comparison to other music genres such as pop through the media
perceiving and generalising individuals at rock events such as Reading festival to
wear this type of clothing, just in a more summery and light style of clothing instead
of heavy winter jackets. I have used the mise-en-scene in the cover page through
the main image, text fonts and magazine article features to make the image of the
magazine to look grungy and rustic to appeal to my target audience. This could,
however, be an incorrect stereotype towards listeners of rock music as expressed in
John Hartleys theory that the media contributes to peoples perception of a group
of a certain social group; meaning that rock listeners could dress like a stereotypical
pop or rap music listener yet prefer the genre of rock.
Through the research section of my work, I noticed that both male and female
audience tend to wear very different things. I
observed that the stereotypical female
festival goer tends to wear indie, floral,
hipster clothing. I tried to carry forward this
image in the fashion showed on the model
but in a colder season meaning that instead
of light T-shirts, my model has to wear a
heavy, protective jacket. As shown in both
example images, my models hair has been
kept quite similar to the typical female
festival goer.

Whereas a male festival goer can be seen in


more revealing clothing, such as just wearing a
pair of shorts and not be judged or oppressed for
it like women would be if they didnt wear a top.
This is an accurate representation of gender
inequality at this moment in time.
Jargon featured in my contents page such as
Festival, blowing, busiest rock make the
readers of the magazine look like they are very
involved and engaged with the music that they
listen to and support the bands they like. It also makes soft/indie rock music appear
to be popular, having a keen wide-spread audience; who enjoy going to concerts
and festivals.

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