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To: Business 2200 Colleagues

From: Micheala Peterson
Date: June 25, 2015
Subject: Request for Proposal-Business Communication Project


The Mobile Bartending Project
OVERVIEW: We are all going to be potential business partners within a company or have
the desire to build our own business. I have personally wanted to start my own business in mo-
bile bartending. Learning these skills will help you create your own future. I propose research to
study the steps into opening your own business. This will help my fellow colleagues learn the
proper steps in starting their own business, whether it is now or in the future. Doing this research,
will also fulfill the longing I have in creating a mobile bartending business.

RESEARCH QUESTION: One of the issues in todays society is young adults not
knowing how to properly build a successful business. What steps do you take to create your own
business?
There are a few vital steps that should be taken when starting your own business. We need to
learn how to write a business plan, obtaining finances, register your business name: which re-
quire license, permits, and to understand owner responsibilities.

RATIONALE: The target for this class is to learn how to set up our own business which is
valuable to any business graduate. By conducting this project, my team will learn how to build
their own business plan and learn the responsibilities of an employer. This will also help us to
accomplish our goals regarding business communication. The communication skills we will be
obtaining, is to present your business plan in a professional manner that will help your company
become successful: hiring employees you want to work with, promoting your new company and
getting the audiences attention that you are seeking in your business.

FEASIBILITY: The Grand America Hotel has a new bartender training program taught by
Amy Eldredge. She creates the menus for the most popular bars in Salt Lake City such as, Bar X,
Whiskey Street, and Bodega which she owns. I have spoken with her about the mobile bartend-
ing idea and she has agreed to assist my team with her mixologist skills by creating a basic cock-
tail menu. Amy is a bar consultant who markets herself to other companies to oversee all bar out-
let menus and training programs. This would be extremely beneficial to our group by learning
some communication skills from her while creating our business plan.

In the article by James Wedmore "A Bartender's Guide to Mobile Bartending"
(Alcoholipedia, alcoholipedia.com) he explains that mobile bartending means you provide
services that can travel to places where a client or customer requests you to appear and bartend
for them. He lists essential items you will need to get started, how to get clients and book gigs.

The article by Melinda Gaines How to Start My Own Mobile Bartending Business
(Demand Media, smallbusiness.chron.com) discuses eight specific steps to take when setting up
a mobile bartending business. Below is a brief summary of the guidelines.
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1. Become familiar with all types of alcoholic and non-alcoholic beverages.
2. Be sure you obtain a bartending license to have proof of your expertise and so you can pur-
chase your own alcohol through the state.
3. Obtaining business permits such as: name certificate, employer identification number, sales
and tax permit.
4. Create policies for the bartending services such as: deposits, consequences in case of a can-
cellation, if alcohol will be provided by you or the client and the cost.
5. Develop a contract the customers must sign that states all the requirements and agreements
that must be followed by both parties.
6. Consider buying insurance for the bartending service.
7. Get to know event planners in your area.
8. Learn how to promote the bartending service.

MATERIALS AND METHODS: The internet can be a great method for gathering
the research data on how to build your own business. The method I recommend for our primary
research is to interview small business owners and ask them how to develop a successful busi-
ness.

Useful Websites with Effective Guidelines
http://www.sba.gov/content/follow-these-steps-starting-business
http://www.utah.gov/business/starting.html


Specific Companies to Target for Primary Research
Set up an interview with the owner of Avenues Bartending in Salt Lake City, Utah - They
would be the competitor company but also the best source of information to truly grasp the
methods of creating a mobile bartending business.
Ask ten successful local businesses what are the top three recommendations they have for fu-
ture business owners.

PERSONNEL: As a workforce each member will be assigned specific tasks to be com-
pleted in their assigned subjects. Then as a team we will bring all of the research together and
turn it into a team project.

Teammates
Well need at least four to five team members to research these specific areas
Creating a business plan
Licenses needed to get started
Costumer contracts and employment policies
Costs that will take to get the business started
Effective marketing for the business to be successful


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TIME FRAME: Listed below is a plan of action and when each subject should be complet-
ed. This will ensure that each team member will be prepared and educated on the project before
presentation day.

Week One: Complete business plan and research each subject to compile information

Week Two: Create a questionnaire for local business and speak with business owners who have
relations with the mobile bartending community

Week Three: Organize all research and prepare for presentation

Week Four: Create a poster, brochures, or PowerPoint of all the key aspects in building your
own business

HURDLES: The challenges we may encounter are to obtain actual business licenses and
financial assistance. Understanding the short amount of time we have to make this idea come to
work, the main motive is to only research each topic. Our business proposal will then be present-
ed to the class as if they were the investors to possibly fund our business. My team members will
completely understand how to become a business owner and be able to share the knowledge with
the rest of our colleagues.