Informative Speaking

Ch. 14
Goals
Communicate new and unfamiliar information
Extend what the audience already knows
Update old information
Types
Object or Phenomena - animate or inanimate
People - noteworthy individuals or groups that are compelling
Events - noteworthy occurrences (past, present, or future)
Processes - series of steps that lead to an end result
Concepts - abstract or complex ideas or theories
Issues - overview or report on a problem or matter in dispute, greatest potential of
crossing the line
Golden Rules
1. Be thorough
2. Dont be boring
Need to know
Neat to know
3. Get organized