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Communication is a

HUGE
part of our lives.

But what does it mean?
What is Communication?
An interactive process
of sharing symbols
in order to construct meaning.
The Communication
Process Model
Sender
Message
Channel
Interference
Receiver
Feedback
Context
Similarities Between
Public Speaking & Conversation
1. Organizing your thoughts logically
2. Tailoring your message to your audience
3. Telling a story for maximum impact
4. Adapting to listener feedback
Differences Between
Public Speaking & Conversation
1. Public speaking is highly structured
2. Public speaking requires more formal
language
3. Public speaking requires a different method
of delivery
The Canons of Rhetoric
Invention - adapting speech information to the
audience in order to make your case
Arrangement - organizing the speech in ways that
are best suited to the topic and the audience
Style - the way the speaker uses language to
express the speech ideas
Memory - the practice of the speech until it can be
artfully delivered
Delivery - the vocal and nonverbal behavior you
use when speaking
Aristotle
384-322 B.C.E.
Goals of Public Speaking
INFORM
PERSUADE
ENTERTAIN
My vacation to Peru.
Same-sex marriage
Filing your taxes
HIV medication
Hate crimes
Disneyland
How is this class going to
help me?
Academic Benefits
Career Benefits
Personal Benefits
Students are deficient in
the following:
Expressing ideas clearly
Organizing messages
Expressing ideas concisely
Using evidence
Using a speaking voice
Controlling anxiety
Listening effectively
Speak even if your
knees knock!

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