Allison Daniel

Propaganda Project:

OBJECTS:
1. Justin Bieber
2. Apples
3. Heart Disease
4. Toothpaste
5. Dancing
6. Freckle Cream
7. Zebras
8. Mustard
9. Monday
10. The Desert

10 SLOGANS:
1. There is no life without Bieber Fever (Bandwagon)
2. Good mornings begin with Apples. Not Bananas (Card-Stacking)
3. Start the day with Heart Disease, the American Way. (Glittering Generalities)
4. Toothpaste - The place of happiness for everyone. Mouth wash The place of a burning mouth.
(Name-Calling)
5. Chuck Norris loves The Dance Club. (Testimonial)
6. No home complete without Freckle Cream. (Plain Folks)
7. Zebra Clothing makes you better. (Transfer)
8. Mustard. Because you dont get that golden glow with Ketchup. (Pinpointing the Enemy)
9. Nobody does it like Mondays. Except every other day of the week. (Lesser of the two enemies)
10. Think. Feel. The Desert. (Simplification)

ONE SLOGAN FOR DIFFERENT AGE GROUPS:
ages 20-35 : The Party never stops with Bieber Fever.
ages 40-55 : Because not just kids can catch Bieber Fever.
ages 60 and older : Its never too late to join the Beliebers.

BEST SLOGAN:
Chuck Norris loves The Dance Club.
Allison Daniel