Image Hub Inpulse Proposal

INPULSE
Website Design and Development Project Proposal For Independent Media for Accountability, Governance & Empowerment (IMAGE) Hub Africa Partners
Prepared for: Craig Hammer July 24, 2012 Prepared by: INPULSE inc. www.inpulse.org
INPULSE inc. is a Washington DC Service Design and Development Company 1712 Euclid Street NW, DC, 20009, p: 202-440-7191 - lucio@inpulse.org 1
INPULSE
Website Design and Development Proposal
Dear Craig, It was a pleasure to meet you in person. I am extraordinarily impressed with your mission and passion. While it is great to work with federal agencies and small businesses, we find the most satisfaction and enjoyment in working with passionate advocate of open government like yourself. Please review our proposal and give us your feedback. As I read, and reread, and read again your documents and requirements; I have realized that this is already a massive project and Im sure we havent seen all of the requirements yet. I think we all agree that what is most important at this moment is to get something out there that is usable to establish your brand, vision, and mission. We need to produce something in the next month to six weeks for under $20,000 that will enable your target web visitor segments to find it, join it, and start using it. So, my proposal would be to identify the target audience, develop wireframes, designs, and implementation the features of parent site and sub-chapter sites that allow sub-chapters to come in and start creating their own content. The home page would aggregate all content and we could organize it by various subjects and media types. This would be the minimum viable product to start with. We can add dynamic maps, match making, and chapter meetups in the second phase to be time and cost efficient. To do everything you have asked and to do it well is probably several months of engineering, design, development, testing, implementation, and revision, but with agile strategy we can be fast. We have determined the most important goal is to get something out there that is usable and able to establish the web presence and content management you need. In the next month to six weeks, our developers will enable your target visitor segments to join it and start using it. Through this, we can create the ability for you to launch IMAGE hub, allow chapters to establish their presence, provide a single, cost-effective content management platform, and get the ball rolling. This would be centered around Theme #4 CONTENT-DRIVEN site built around data-driven content and narrative reporting. Upon agreement, the development can start immediately. Kind Regards, Lucio Campanelli INPULSE inc. Email: lucio@inpulse.org Phone: 414-412-4384
INPULSE inc. is a Washington DC Service Design and Development Company 1712 Euclid Street NW, DC, 20009, p: 202-440-7191 - lucio@inpulse.org
INPULSE
Table of Contents
INPULSE SOLUTIONS PARTNER SOLUTIONS PROJECT TIMELINE COST ESTIMATE INPULSE PROJECTS OUR PARTNERS APPENDIX 4 5 6 8 9 10 11
INPULSE
INPULSE SOLUTIONS
In order to design and implement a content management platform for 'IMAGE hub', our design team will be partnering with high tech development teams located in Washington, DC to reduce costs and time of implementation. We will provide server hosting, maintenance for all websites and technical support through one of the most renowned and cost effective commercial open source vendors. Services INPULSE will facilitate the interaction between the client and development teams. In addition, we will provide a trusted source of quality assurance and certification through our expert Knowledge networks. INPULSE services help mitigate the risks of a poor user experience by identifying problem areas and proposing additional actions to optimize your site. Our added Value: Customized design to reduce cost and complexity. INPULSE service reduces the cost and complexity caused by a lack of communication between client and developers and improves usability and user satisfaction through the adoption of customized design strategy. INPULSE Architects. Our team will reduce the time required to dene the architecture and plan the implementation of your new site. These well-designed plans accelerate development schedule. Prevent Unnecessary Costs. Dene an optimal architecture prior to development grounded in your specic performance and scalability requirements, to reduce the potential for development re-work activities. Simplify maintenance and upgrades while enhancing your ability to introduce more features. INPULSE Partners. Our development partners are service providers who have expertise on how open source platforms (Drupal, WordPress) are used by government agencies for social publishing, the Open Government Initiative and agency collaboration.
INPULSE Knowledge Technologies. Our recommendation system (powered by community discovery engine and a knowledge retrieval algorithm) will provide matches to find resources and collaborators among your wider initiative.
INPULSE
PARTNER SOLUTIONS
Agile Development As practiced by our development team, the benefit to Agile Development is that you see results faster; you get them into the hands of consumers more quickly, get feedback on these deliverables, and use the feedback of your clients to determine the future direction of the product. More importantly if the projects ever were to lose funding or leadership, you will have complete functional software that is deployed and working. The work performed will have been put to use and not have been wasted. Agile Development works as follows: Describe a vision Brainstorm a wish list of features Weigh each feature according to its estimate time and cost to develop Rank and prioritize these features based on low-hanging fruit: o Biggest impact or value at the o Lowest cost o Shortest amount of time to deliver Schedule a short (2-3 week sprint) that enables you to deliver completed functionality
Server Hosting & Maintenance Our hosting partner is a commercial company providing products, services, and technical support for open source software. With this service you will have access to moderated support forums, cloud services and extensive content library.
INPULSE
PROJECT TIMELINE
According to priority, we think a Drupal implementation that features a parent site and subchapter sites would be the most appropriate for your needs. The home page would aggregate all content and will be organized by various subjects and media types, provide analytics, and allow management of all sub-chapter sites in one place. Following the Agile Development model, short 2-3 week sprints will produce completed deliverables that work toward the goal of the 6 themes in the most time and cost effective manner. Therefore, according to the priorities of the IMAGE hub project, each sprint will be set to tackle the next most crucial theme and/or sets of functionality. Our partners recommend focusing on one website theme at a time, one major set of functionality at a time, one deployment at a time. INPULSE might also consider deploying a pre-developed Drupal theme to initially debut the site and then quickly iterate on that theme in future sprints and releases. PHASE I Initial Deliverables (1 month 6 weeks): to commence on finalization of contract Build a Drupal-based family website, acting as a portfolio website. It will feature subordinate affiliate sites that are allowed to maintain and manage their own content independently from within a single content management system, framework, and theme structure. Build THEME #4 CONTENT-DRIVEN site around data-driven content and narrative reporting as a template for all subchapter sites. This will allow subchapters to come in and start creating their own content.
PHASE II Build THEME #1 based on provided wireframe. This can be quickly adapted from the THEME #4 subchapter site. Build THEME #2 EVENT-DRIVEN site. Also adapted from THEME #4 subchapter site. Configure THEME #6 to be apart of IMAGE hub.
PHASE III Build THEME #3 according to given requirements. This will also be quickly adapted from the THEME #4 subchapter site. Build THEME #5, SUPERSITE (unless this is supposed to be the main Parent website, it's not clear to me).
INPULSE
Sampling of your requirements wish list and general estimate for level of effort (in hours) Description
Onboarding - Set up project management, communication system, timekeeping system, accounting system, and project management dashboard System administration - Implement development and staging hosting environments for Drupal implementation, configure CMS Discovery - for each theme or microsite - kick off meeting between stakeholders, account executive, and project manager to perform initial discovery (target web visitor segmentation, use cases, information architecture, keyword discovery, system requirements, standard acceptance) Architecture - for each theme or microsite - identify all possible page templates, define work flow and process model, design wire frames, seek feedback, iterate wire frames Analysis - for each theme or microsite - perform needs analysis, discuss requirements among the team to formulate development solution Communication - for each theme or microsite - communication with client, internal communication and collaboration, meetings and messages Design - for each theme or microsite - design proposals, concepts, iterations for home page Coding -for each theme or microsite - HTML/CSS and Drupal theming Migration - for each theme or microsite - deploy and migrate site from development to staging to hosted environment Chapters - proliferation script to replicate and deploy to multiple chapters with minimal amount of human touch or manual interaction Content filter to a) aggregate all content and then b) provide selectable filtering based on tags or categories Language - for each theme or microsite - Auto-translate via browser tools or Google translate Single-sign on (SSO) using social media APIs (Google, Facebook, Linkedin, OpenID) Map - Interactive, data-driven, geo map compatible with iPhone, iPad (not built with Flash) Slider image box - for each theme or microsite - includes installation, configuration, staging content, linking to landing pages, documentation Content box - widgets designed, styled, configured, implemented Find a collaborator match making algorithm to database Import from Linkedin, Google +, Meta-tag member skills database and profile extension Internal Follow and Like Find members with similar interests Groups Shared resource library Expanded profile Calendar sharing involves matching up of read/write privileges, assumes calendar module functionality has already been installed Event calendar involves setting up module, installation, configuration, display, search filter, test data, tagging, categories Event registration system involves installation of booking system module, configuration, customization, notifications, theming, database
Effort
4 14 16
24 16 80 60 80 16 120 60 6 24 120 12 12 24 16 16 8 32 12 16 60 40 50 80
INPULSE
COST ESTIMATE
Our estimated monthly burn rate is 216 hours at a $20,520 based on the following team structure: Project Manager Designer CMS Developer Quality Assurance Total Full Time Employees (FTE) Development costs 1.5 x 144 x 95 $20,520 Service costs $3,078 Total: $23,598 Payment Process According to our standard service agreement, invoices are prepared on the first day of the month for work performed in the previous month against a not-to-exceed limit. Terms of payment are net 30 days. Work performed in July, for example, will be invoiced on August 1st and due by September 1st against the total project cost. We have presented a proposal that facilitates flexibility for your organization to meet your most important requirements up front, followed by your less urgent requirements in the near future. This approach allows INPULSE and our partner networks to consult with you in the initial phase of the project to determine how best to meet the long-term needs of the project. 15 % Technology brokering expenses Full Time Employees Hours per month Dollars per hour Expected monthly burn rate 14 FTE 14 FTE 34 FTE 14 FTE 1/5 FTE
INPULSE
INPULSE PROJECTS
Parent Website
The World Bank citizen platform is an online tool to improve the knowledge exchange between the World Bank and the common citizen. The platform was designed to be easily adapted to both computers and mobile devices so that the World Banks information is highly accessible to the public. INPULSEs goal is to take the information stored in the World Banks extensive database and transform it into an engaging website that supports a transparent framework particularly for citizens, and all other users surrounding World Bank projects and initiatives. Please visit: http://mentors.inpulse.org/programs/world-bank-citizen
Child Website I
The Urban and Local Government Unit of the World Bank is collaborating with INPULSE to explore and implement the use of an innovative new technology and knowledge services to support the Urbanization Knowledge Platform (UKP). The UKPs mission is to put the worlds best knowledge and innovations into the hands of urban practitioners, policymakers, and related researchers. The cooperation between the World Bank and INPULSE is intended to advance this ambitious mission by enabling the UKP to leverage outside innovations. For more information, please visit http://mentors.inpulse.org/node/169
Child Website II
The World Banks PREM Network is made up of hundreds of people working around the world. They needed a way to communicate that was accessible and easy for everyone to use from any location. We are designing a web-based knowledge management platform to help their team communicate with each other and collaborate on projects, topics, and specific outreach. For more information, please visit http://mentors.inpulse.org/programs/prem-network
INPULSE
OUR PARTNERS
Developer Formed in 2007 and incorporated in 2010, our development partner served federal government agencies and nonprofit organizations backed by federal grants. Currently, they employ 20 professionals and are growing quickly and responsibly. They have experienced 200% annual growth over the past 3 years. Their Technology Partner is a full-service digital marketing agency helping organizations with their digital strategy, website design, web and mobile development, content management systems, social media engagement, and online marketing initiatives. Their clients include the following.
Server Hosting & Maintenance Our server-hosting partner has supported Solutions for Marketers, Government, Education and Publishing solutions. Some of the most visited websites in Open Government Partnership including The White House, The Economist, Al Jazeera have all sought technical support from them in hosting and web maintenance. Some of their clients include:
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INPULSE
Appendix
INPULSE Design Solutions http://mentors.inpulse.org/programs/world-bank-citizen http://mentors.inpulse.org/node/169 http://mentors.inpulse.org/programs/mit-initiatives http://mentors.inpulse.org/programs/prem-network Links to websites done by our technology partners Federal and Government Websites wbl.worldbank.org http://www.DoingBusiness.org http://www.ITdashboard.gov http://www.ACUS.gov http://www.DATA.gov http://www.FedSpace.gov http://www.USASpending.gov http://www.RestoreTheGulf.gov http://www.SBA.gov Commercial Websites http://www.Khodorkovsky.com http://www.TheLinusGroup.com http://www.Retirement-Living.com http://www.smartbiztool.tccsmd.org http://www.ExchangeNetwork.net http://www.CampEasy.com http://www.LetSimonDecide.com
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