DR.

JOHN LEWINGTON
Associate Dean and Professor of Marketing and Management. Welcome to my web site; this is my short biography. My academic qualifications are as follows:
.!c. "Hons# in Prod$ction Engineering, City University, ondon, !"#$"%. %ertificate in Ad$&t Ed$cation, &arnett College, ondon University !"#$'%. M.!c. in $siness Administration, City University (usiness )chool !"#$#%. P'.D. in Marketing, *he +pen University !"##,.%.

Main Teac'ing Instit$tions

"#$" - $' *wic.enham College, ondon. "#$/ - ,/ 0arrow College of 0igher 1ducation, ondon. !2ow part of Westminster University% "#$3 - ,3 *he +pen University. "##4 - 5resent Maryville University, )aint ouis, Missouri .

Researc' and %ons$&ting

My interactive mar.eting research and consulting activities comprise the management of database mar.eting systems, interactive, and e6mar.eting strategies. 7n "##/, my peer6reviewed paper Harnessing the Power of Database Marketing Systems was the first to define a systematic model for data6driven mar.eting strategies, now the main framewor. of interactive !internet% mar.eting systems. My international business consulting has focused on cross6cultural training for senior e8ecutives of 9ortune "44 companies !(oeing, Monsanto% that are relocating to 1urope.

Work E()erience
"#// - $" *he 1ver :eady Company !&reat (ritain, now part of 1nergi;er Corporation%. "#$' - $/ <C6=elco =ivision, &eneral Motors Corporation. "#,/ - #" 9ounder and C1+ of =atafa8 of )aint ouis

Main *o&$nteer and Not+,or+Profit Acti-ities

"##> - >4"" <merican Mar.eting <ssociation, (oard and Committee member. >44> - 4' 5resident, )aint ouis Chapter, <merican mar.eting <ssociation. >44$ - 5resent 18ecutive (oard Member, World <ffairs Council of )aint ouis. >44' - 5resent (oard member of =elta Mu =elta 7nternational 0onor )ociety. >44/ - 5resent (oard member of the Mar.eting :esearch 7nstitute 7nternational. >4"" - "> 5resident of the Mar.eting :esearch 7nstitute 7nternational. >4"" - "' 5resident of =elta Mu =elta 7nternational 0onor )ociety.

Honors and A.ards

>444 Maryville University 5resident?s <ward for :esearch. >44@ Maryville University )tudent &overnment?s <ward for +utstanding *eaching. >44$ <merican Mar.eting <ssociation?s !)t. ouis% first ever ifetime <chievement <ward. >4"4 <C()5?s :egion 3 7nternational *eaching 18cellence <ward. >4"" <ward for )ervices to )aint ouis Chapter of <merican Mar.eting <ssociation

7 have led five study abroad programs for Maryville visiting 1ngland, 7reland, (elgium, and China.