INDIAN TELEPHONE INDUSTRIES

LTD
(A Government of India Undertaking)
 India is among the four high growth markets in the world
for Telecom and information Technology along with China,
Brazil and Russia. Telecommunication is the rapidly growing
infrastructure industry in India. New technological developments
and regulatory demands have reshaped the global telecom
industry today,. New technological developments and regulatory
demands have reshaped the global telecom industry today.

ITI joined the league of world class vendors of GSM

technology with the inauguration of domestic as well as
exports markets. The success of technology induction and
up gradation is visible across all units of ITI which fully
conforms to ISO 9001:2000 quality management systems.
 ITI LIMITED
India’s first Public Sector Unit (PSU) - ITI Ltd was
established in 1948. Ever since, as a pioneering venture in the
field of telecommunications, it has contributed to 50% of the
present national telecom network. With state-of-the-art
manufacturing facilities spread across six locations and a
countrywide network of marketing/service outlets, the
company offers a complete range of telecom products and total
solutions covering the whole spectrum of Switching,
Transmission, Access and Subscriber Premises equipment.

ITI has largest production unit situated in Bangalore

manufactures most of the equipment needed for
telecommunications. Also located at this unit are 2 well –
equipped R&D labs.
Besides these main production units ITI has Regional
Offices all over India, sales and service offices, customer
care centers and Ancillary units. ITI has set up an unit at
Singapore also
BASIC INFORMATION ABOUT ITI
NAME : ITI LIMITED
ESTABLISHED : 1948
CORPORATE OFFICE : Dooravani Nagar, Bangalore
MANUFACTURING PLANTS : Four
CORE R&D : Bangalore
INSTALLATION & MAINTENANCE : Bangalore
REGIONAL OFFICES : Six (6)
AREA OFFICES : Forty Two (42)
QUALITY SYSTEM : ISO 9000
JOINT VENTURE : Trimax Datacenter.
ISO ACCREDITATION : 10 Divisions

COMPANY WEB SITE : www.itiltd-india.com

LOGO :
LOCATION OF MANUFACTURING UNIT, REGIONAL OFFICE AND CORPORATE OFFICE
 REGIONAL OFFICES AND AREA OFFICES

REGIONAL OFFICES (11)

REGIONAL
AREA OFFICES OFFICES
(42) (12)
AREA OFFICES (34)
RO Lucknow
AO:
CHANDIGARH
Agra, Dehradun,
RO Delhi Varanasi, Patna,
AO:
NEW DELHI LUCKNOW
Jaipur
LUCKNOW

AHMEDABAD
BHOPAL
RO Kolkata
CALCUTTA Siliguri, Dimapur,
RO AHM KOLKATA
AO: Guwahati
Rajkot,
RO AHM Surat MUMBAI
Vadodra
AO: BHUBANESWAR
Rajkot, Surat Vadodra HYDERABAD RO Bhubaneswar
HYDERABAD AO:
RO Bhopal Ranchi, Jamshedpur
RO Bangalore AO:
AO: Indore, Raipur
Mysore, Hubli, BANGALORE
managlore, Goa
CHENNAI
RO Chennai
AO:
KOCHI Vellore, Kalpakkam, salem,
Coimbatore, Tiruchy, Madurai,
Tuticorin,Pondichery
RESEARCH AND DEVELOPMENT DEPARTMENT OF BANGALORE UNIT

The main R&D Centre is housed in this Plant.

The modern facilities available are

•Hybrid Micro circuits lab
•Surface Mount Technology
•Component approval and Vendor evaluation centre
•Environment test lab
•EMI Shielded chambers
•Modern PCB plant
•Metal parts , heat treatment , finishing , moulding and die casting shops
•Fully fledged tool room
•Modern electronic assembly/ testing facilities
PRODUCT PROFILE
TELEPHONE

ITI PRODUCT - SATELLITE

 MAGENTO TELEPHONE

This telephone is a state-of-the-art of design to

work with magneto exchanges can also be used
for point to point communications.
 ORGANIZATION CHART OF BANGALORE PLANT
CMD

DR-P

AGM-B

DR-F
AGM-I&C AGM-TDP AGM-SD

DGM(IMM)TDP DGM-SAP DGM-P-SD DGM-Tech DGM-F

DGM-I&C
DGM-IT DGM-F
DGM-TS-TDP

DGM- DGM-CS
DGM-SAP
DGM-TDP SAP(AMC)
DGM- DGM-QA
BD&Mktg

DGM-HR&V DGA-
Shipping

CHIEF MANAGERS CHIEF MANAGERS CHIEF MANAGERS CHIEF MANAGERS CHIEF MANAGERS

MANAGERS MANAGERS MANAGERS MANAGERS MANAGERS

DEPUTY MANAGERS DEPUTY MANAGERS DEPUTY MANAGERS DEPUTY MANAGERS DEPUTY MANAGERS

ASST.MANAGER ASST.MANAGER ASST.MANAGER ASST.MANAGER ASST.MANAGER

ENGINEERS ENGINEERS ENGINEERS ENGINEERS ENGINEERS

WORKERS WORKERS WORKERS WORKERS WORKERS

The following of them are the departments of the company.

•Production Department
•Human Resource Department
•Finance Department
•Marketing Department
•Research and Development Department
•Purchase department
INDIAN CUSTOMER PROFILE:

•Department of Telecommunications (DoT),Government of

India
•BSNL
•Mahanagar Telephone Nigam
•Defence Services
•Paramilitary, Police &
Internal Security organizations
•Power, Steel and Oil sectors
•Railways
•Post Offices, Factories, Offices, Bank
•Corporates
•Hotels
EXPORTS
 
INTERNATIONAL PRESENCE AND EXPORT
ITI has exported products such as ADPCM, C-Dot MBM / SBM Switches, SMPS Power
Plant, VRLA batteries, CDMA WLL Equipments, FWTs, DG Sets, Shelters, Towers, MW Radios,
Rural Exchanges, Telephones of different types, spare cards for E-10B exchanges Single Channel VHF
Radio, Multi Access Rural Radio (Analog and Digital both) and ASICs to countries in Afghanistan,
Asia, Africa and Europe.Besides various projects in India, ITI has successfully executed turnkey
projects overseas.

GLOBAL CUSTOMER PROFILE

•Afghanistan
•Botswana
•Bhutan
•China
•Comoros
•Gambia
•Ireland
•Madagascar
•Malaysia
•Nepal
COMPETITORS INFORMATION

•Nokia
•Samsung
•L G
•Ericson
•Siemens
•United Telecom
The various strengths of ITI are as follows :
•India’s first telecom equipment manufacturer.
•50 years of experience in telecommunication.
•Over 60% of contribution to the existing national telecom
network.
•Total telecom solutions provider.
•Recognized as top turnkey services company.
•Multi-location state-of-art manufacturing facilities with ISO
9001:2000.
•Complete range of telecom products, value added services,
strategic alliances with global telecom/IT majors.
•Large work force with technical expertise.
•Market share of 70%.
•Quick adoption to new & latest technology.
•One of the best infrastructure and R&D.
WEAKNESSES OF ITI:
•Surplus manpower.
•Resistance to changes by some group of employees.
•Normally, training the aged & less qualified employees to latest
technology in some case highly impossible. ITI has proved
otherwise certificate holders & fitters are all doing even testing in
digital electronics.
•Cases may be viable. ITI has proved otherwise certificate holders
•Fitters are all doing even testing in digital electronics
•Products are priced very less due to competition.
•Having monopoly in the telecom manufacturing field, ITI is very
poor in marketing. It did not have marketing department concept
itself before 1991.
•Failure of R & D department.
•Corruptions in high level management
•Political interference.
OPPORTUNITIES OF ITI:
•Introduction of better & improved technology.
•Quality of the products.
•Training & development strategies.
•ITI has the good infrastructure
•It has branches all over India

The threats faced by the ITI are as follows:

•Competition from private sector & nationals.
•Disinvestments policy of the government.
•Frequent fluctuations in the global competitive
market
•Economics policies of the government.
•Huge executive turnover.
Promotional opportunities are bleak
 FINDINGS in Finance Department of the company facing two important problems in
their operation, the problems are improper cash management and manual accounting
system.
A. CASH MANAGEMENT PROBLEM:
The company facing the following cash management problems
1. Delay in cash collection
The company sells their products to their customers namely, BSNL and MTNL. Those
who are purchased from the company but they are failed to pay the money on time. This is
the major problem for the company.
2. Delay in payment of salary:
This is the problem due to delay in collection of money from the customers. So,
ultimately the employees are affected and they are getting their salary two months once.
3. Delay in payment to suppliers;
The company failed to pay the money to their suppliers because inefficient cash
management system.
4. Delay in other payments
Due to the improper cash management the company totally failed to pay the money to
the outsiders are in delayed manner. It affects the company reputation in the outside.

B. NO SPECIALIZED ACCOUNTING SOFTWARE

The Finance department is using the computers for the accounting purpose. Totally 10
computers are in the finance department. They use the computer only for record keeping
purpose. But there is no specialized software for maintain the records and accounts. Even
they have resource but it is not a full-fledged way of utilization of resources.
SUGESSTIONS
The following suggestions are put forth to the company.
•The company should collect the money from the customers
promptly and in time.
•The company should maintain the debtors velocity period
•The company should give the sales to the employees on
time with the reserve of the company.
•The company should ask the credit period relaxed way to
the supplier.
•The company should keep reserve for the settlement of the
payment to others.
•The company should introduce some software for the
maintenance of accounting records and maintenance.