Professional Documents
Culture Documents
ByChrysanteIliakis
2. Identify and prioritize the research needed to develop a solution to the problem.
ThethingsthatIwillhavetoresearchinordertomakemyfinalproduct: 1.ThedifferenttypesofTVadvertisements 2.HowtouseAdobePremiereProCS6 3.Whatkindsofadvertisementsappealtopeopleinmyclassmost 4.HowtouseAdobeAfterEffectsCS6 5.What 6.Whatkindofcolorsappealtopeoplemostinadvertising 7.Thetypesofthingspeopleareinterestedininanadvertisement 8.Professionalfilmingmethods
YouTube.PepsiCola.YouTube,29Nov.2007.Web.04Sept.2013.
4. Summarise the analysis of the finding from a range of sources related to the development of a possible solution, cited appropriately.
A)Learn about the person you are promoting (conduct a survey if possible)
ThepersonthatIampromotinginVivian.Italkedtoher,andthisistheinformationaboutherthat Iwrotedowntoincludeinmyadvertisement: Sheis15yearsold Herbirthdayisonthe5thofMay,1998 Shehasbeenplayingtheviolinfor13years ShespeaksEnglishandMandarinfluently,andislearningGermanandSpanish Sheplaysvolleyball,tennisandbadminton ShewasborninGermany ShehaslivedinPhiladelphia,Kansas,Leverkusen,Taiwan,NorthCarolina,Toronto, andDsseldorf. ShecametoISDin7thgrade. HerfavoritesubjectsareEnglishandScience.
Analysisofmyresponses Whattypeofadvertisementdoyouprefer? Thisquestionreferredtowhatgenreofadvertisementmytargetaudiencepreferredtosee.The majorityansweredthattheypreferredasurprisingorfactualadvertisementoveranythingelse. Thesecondmostpreferredwasahappyadvertisement,andlaggingbehindwiththeleast amountofvoteswasasadorfactualadvertisement. Howlongdoyoupreferadvertisementstobe? Mostofmytargetaudiencepreferredanadvertisementthatwas12minuteslong,andIagree, becauseIthinkthatthisisthebestlengthofadvertisementsinceitstillgivemetimetoputinall thefactsthatIwanttoinmyadvertisement,butdoesntforcemetofillthetimewithasmany factsaspossible.Thesecondmostpreferredwasunder1minute,whichIthinkisagood amountoftimeforanaverageadvertisement,howeverifIwanttosuccessfullyadvertiseVivianI needtoputalittlemoreinformation.23minutesandover3minuteshadtheleastvotes. Whatcolorsdoyoulikeinadvertisements? Forthisquestion,coolcolorsandwarmcolorsweretied.IthinkthatIwillusemorecoolcolors though,becausethesettingthatIamplanningtofilminwillhavemorecoolcolors.Singlecolor themesandblackandwhitestayedbehindwiththeleastamountofvotes.
Whatsettingdoyouprefermost? MostofthepeoplethatIsentthequestionnairetoansweredthattheypreferredanoutside setting,suchasoutontheroad.Afterthat,naturehadthemostvotes,andinsidehadtheleast. Thissetsasmallchallengeforme,sincesomeofmyideasareinside,butIthinkthatIwillfinda waytoaccomodateeverything. Whatkindofmusicdoyoupreferinadvertisements? Mostpeopleansweredthattheypreferredupbeatmusic,whichIalsothinkwouldbethebest typeofmusicifImakeaninspirationaladvertisement,whichisprobablywhatIamgoingtodo judgingonmypreviousresponses.Thenextmostvotedwashiphop,andclassicalandpophad theleastamountofvotes. Whatisonethinganadvertisementshouldcontaininyouropinion? Althoughthereweresomesillyanswerstothisquestion,theanswersagoodsettingandwords onthescreendidgivemeanideaastowhichdirectionIwanttodirectmyadvertisement. WhatisitaboutVivianthatyoulikethemost? Inretrospect,IwishIwouldntveansweredthisquestion,sinceitattractsquitesomesilly answers.However,alotofanswersimpliedthatsheiskindandcaringandhelpful. WhichthingswouldyouliketolearnmoreaboutVivian? Mostpeoplewanttoseethesportsshedoesandhermusicalinvolvement,butallhavealotof votes,with9votesforhowshehelpspeople,7forhermusicalinvolvement,and5forsportsshe doesandcommunityandservice.
C) Learn how to use the computer software you will need to make your product.
LearninghowtouseAdobePremiereCS6.ThiswillhelpmebecauserightnowIamplanningon usingthatfortheeditingofmyfinalproduct,asitwillchallengememoreandcouldmakea higherqualityoutcomeforthefinishedadvertisement.Ilearnedabouthowtocutandeditvideos, howtoaddeffectsandaddwritingontopofvideos.Ialsolearnedhowtoapplydifferentformsof filmingintomyfinalproject.
Thesearepicturesofmyresults: