Mason Gibbs Professor Pradget English 1101 9/15/13 The use of Rhetoric in my com liant letter !

as to ersuade the reader into seeing things my !ay" Throughout the letter# $ used the three common forms of Rhetoric" Each form ertains to understanding" Effecti%e rhetoric should also address a s ecific audience and a ly a ro riate !ord choice" Pathos !as used in order to get my audience to em athi&e !ith the trouble $ !as ha%ing !ith my com uter" My first instance of Pathos !as in the first aragra h" The !ord 'frustrating( !as an indicator that the roblem made me feel something" )fter!ard# $ described my disa ointment to!ards my failed efforts in fi*ing the com uter myself by saying $ had 'gi%en u ho e(" $ then !anted my audience to feel ho! $ did !hen $ got the call from +indo!s about my com uter" $ ga%e the audience my initial im ression of +indo!s and ho! $ thought they abandoned me# then ho! $ felt !hen $ ans!ered the hone" +hile describing the relief $ felt hearing someone %alidate my com uter roblems $ used the !ord 'frustration( again because that !as !hat $ felt about my com uter roblems to in the beginning" $n order to get my audience to em athi&e !ith my feelings at the end# $ used the !ord '!asted( and the !ord 'reality(" ,oth of these !ords bring the thought of contem t and understanding" )nother form of Rhetoric is Ethos" Ethos is the a eal to a erson-s sense of morality" Ethos can also ta.e the form of a erson-s credibility" My first e*am le of Ethos !as telling the +indo!s su ort team

!here my com liant came from" +ho is res onsible for my com liant establishes a form of credibility because it is from my o!n e* erience" My ne*t use of ethos !as !hen the customer ser%ice re resentati%e a%erted my /uestion" $ !anted to be clear that the customer ser%ice re resentati%e !as trying to achie%e his ulterior moti%e by a%erting my /uestion" My ne*t e*am le of ethos in my a er !as ho! $ described the offer of fi*ing my com uter" $ used the !ord 'generous( in a sarcastic !ay for the ur ose of my audience to see ho! ridiculous the rice actually !as" My last e*am le of ethos !as

Mason Gibbs Professor Pradget English 1101 9/15/13 my statement in my conclusion" $ !anted the audience to understand that $ didn-t feel li.e an im ortant customer" $ used the !ord '%alued( !hile describing their ideal treatment of a customer and ho! $ felt after $ ended the hone call" This re%eals a difference in ers ecti%e that both of us had in the end" The last form of Rhetoric is 0ogos" 0ogos a eals to someone-s intelligence" $n the case of my com liant letter# $ !anted the reader to go through this ordeal !ith the same thought rocess $ had" )fter noticing that nothing ha ened !hen $ sent information to +indo!s# $ decided to fi* the com uter myself" $ listed all of the things $ did in order to try and fi* the roblem myself" 1nce $ tried all of these things# $ e* ressed the alternati%e of using another system instead of my bro.en one" )nother instance of 0ogos !as my suggestion at the conclusion of my letter" $ !as direct about my suggestion and the reality of com anies ha%ing to ma.e money" My suggestion !as not something ridiculous" The audience $ addressed !as the management at +indo!s 2u ort" $ feel li.e $ addressed my

audience ro erly by a ealing to there sense of ethics# emotion and logic" The outcome $ !ould li.e to see !ould be a change in ho! +indo!s 2u ort resents their offers on the hone" $ thin. that a more

direct a roach !ould be acce table" $ thin. that my suggestion ho!e%er# !ill fall on deaf ears"