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The Academy for Technology & the Classics

Lesson Plan Template


Instructors name: Kathy Rappaport Week of: Nov 11-15 2013 Course/Grade: English Unit Name: Media

Common Core/ NM Content Standards: Reading Standards Literacy.Rl.9-10.1 Cite textual evidence to support analysis of what the text says explicitly and be able to infer ideas, Literacy.Rl.910.4 Determine the meaning of words and phrases as they are used in a text, analyze the cumulative impact of specific word choices on meaning and tone; Speaking and Listening Literacy.Sl.9-10.1c Propel conversations by posing questions that relate the current discussion to broader themes or larger ideas.

Essential Question(s): How does Media impact young people?

Connections (prior learning/prior knowledge): Students learned about numerous marketing strategies, the importance of the target audience and paying attention to a changing culture Resources/Materials News Articles from various sources PBS Video on Marketing to Teens Teacher:

Other considerations (modifications, accommodations, acceleration, etc.):

Students: Assessment (How will you monitor progress and know students have successfully met outcomes?) Daily: Do Now checks for understanding of the previous days lesson. Written assignments and quizzes check for understanding of daily lessons. This Week: Students will analyze the negative impact of marketing on Americas Youth Unit:

Time allotted MONDAY Learning Target- Students will review what theyve been learning about advertising by taking a text Students will watch a video on how marketers infiltrate the youth market and analyze the impact on todays youth by answering questions.

Lesson activities for instructor and students Assignment(s) DueTest Watch a PBS video on marketing to teens and answer questions Students will also receive their assignment on writing an essay about the negative impact advertising has on teens.

TUESDAY Learning Target- Students will analyze news articles to assess how advertising has negatively impacted todays youth and show what they know by answering questions and holding a discussion.

Assignment(s) DueReading articles, discussing them and answering questions.

WEDNESDAY Learning TargetContinuation of Yesterday

Assignment(s) DueContinuation of Yesterday

THURSDAY Learning Target- Students analyze ads to identify advertising strategies.

Assignment(s) DueStudents can have class time to work on their advertising Notebooks

FRIDAY Learning Target- Students will evaluate issues surrounding media and teens to decide which issue they will choose to write an essay about.

Assignment(s) DueStudents summarize issues to help them decide what to write an essay about. Students begin to fill out a graphic organizer to help them organize their essay.

Post-Teaching Reflections on Lesson


What went well?

What needs to be improved? Why?

Strategies to consider for improving lesson:

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