Web Content Management Explained

posted by Devin Fowler, Simplicable, November 29, 2011 Web Content Management Systems WCM! allow b"siness "sers to directly create website content# $ rob"st Web Content Management allows incl"des doc"ment management, version control, wor%&low, collaboration tools, searc', analytics and administration tools#

Web Publishing
$ WCM allows "sers to create webpages wit'o"t 'elp &rom a web designer or programmer# ('is o&ten incl"des t'e ability to create dynamic pages wit' )"estionnaires, s"rveys etc# *oo% and &eel o& pages can be controlled by applying t'emes#

Document Management
WCM o&ten 'ave doc"ment management &eat"res t'at allow "sers to collaboratively s'are and p"blis' doc"ments#

Collaborative Editing
Many WCM 'ave version control and collaboration tools t'at allow "sers to collaboratively edit doc"ments and web content# WCM version control may also provide an a"dit trail and 'istorical arc'ive o& content#

Workflow
WCM may provide wor%&low tools to manage content and doc"ments# +ne common "se o& WCM wor%&low is to approve web content be&ore it,s p"blis'ed#

Collaboration Tools
Most WCM also allow collaboration tools to be added to websites# ('is may incl"de wi%is, &or"ms, c'at, "ni&ied comm"nication &eat"res, virt"al w'ite boards etc#

Search

WCM may provide searc' engines t'at can searc' doc"ments, web content and metadata#

nal!tics
WCM may provide web analytics tools t'at generate detailed statistics abo"t t'e visitors to websites#

dministration Tools
WCM tools provide admin tools t'at allow "sers to sel& manage websites and doc"ment repositories#