Professional Documents
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NZQA Approved
Achievement Standard 90984 Demonstrate understanding of decisions a producer makes about production. Resource title: Cadbury World Factory Tour 5 credits
This resource: Clarifies the requirements of the standard Supports good assessment practice Should be subjected to the schools usual assessment quality assurance process Should be modified to make the context relevant to students in their school environment and ensure that submitted evidence is authentic
November 2012 Version 2 To support internal assessment from 2013 These materials have been quality assured by NZQA. NZQA Approved number A-A-11-2012-90984-01-4192
Authenticity of evidence
Teachers must manage authenticity for any assessment from a public source, because students may have access to the assessment schedule or student exemplar material. Using this assessment resource without modification may mean that students work is not authentic. The teacher may need to change figures, measurements or data sources or set a different context or topic to be investigated or a different text to read or perform.
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Preparation: Research
Your research is not directly assessed, but you will need the information you gather/research to write your final report. Prior to the Cadburys Tour go to the website Cadburys website http://www.cadbury.co.nz/, the Cadburys Tour Experience website www.cadburyworld.co.nz as well as the Cadbury Secondary Educational Kit. All these resources can be found on the Weebly www.gprmcglashan.weebly.com under Achievement Standard 90984. These resources are a starting point for you to start identifing: how Cadburys manages its factors of production price and non-price strategies, such as product differentiation and product variation commercial and non-commercial goals.
We will create as a class/group a list of tour/interview questions for gathering primary data from Cadburys. These questions will help us focus on the AS we are answering. Our/your question should focus on how Cadburys manages: the production process of chocolate and other menu items minimising waste maximising equipment use (capital) managing labour and improving worker productivity (labour) shrinkage/stock loss/inventory loss its factor of productions at various times of the day, days of the week or over a longer period of time.
We will visit Cadbury World on the Wednesday 29th May and go on the Cadbury World FactoryTour. We will ask where possible our pre-prepared class/group tour/interview questions of our designated tour guide/staff at the appropriate times during our visit. It is important to note that most of our research questions are not best asked of a tour guide and will need additional research. During the Cadbury World Factory Tour you will not be able to take individual notes due to their restrictions within the plant, so additional notes are recommended upon returning to class while they are fresh in your mind. These will be valuable for you when you write your individual report. It is important to familirise yourself with all the assessment tasks before the tour inorder to maximise your time on the tour.
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When you write you individual report make sure that it is set out under the correct task headings: You are required to use your research and interview notes to create/write a report that explains how Cadbury manages its factors of production at a national level and at the local level, linking all explanations to the information primary and secondary data that you have collected or researched. Your report will comprise: Task 1: Production and Productivity Calculations a) Complete the table (provided in class) calculating changes in the production figures and productivity of labour for the product listed. b) Fully explain the changes in productivity you have calculated. Your explanation should demonstrate a comprehensive understanding of the trends in production and productivity and possible reasons for, and consequences to society of these trends. Your explanation should be fully linked to your data. Task 2: Commercial and Non-Commercial Goals Identify and fully explain both commercial and non-commercial goals that Cadbury holds. Your explanation should demonstrate a comprehensive understanding of why Cadbury holds these goals (what are Cadburys motives and payoffs), how they are achieved and the consequences (both micro and macro) for society of Cadbury fulfilling their goals. Task 3: Price and non-price strategies Identify and fully explain both price and non-price competition strategies that Cadbury uses to increase sales and market share. Your explanation should demonstrate a comprehensive understanding of a range of strategies that are employed, why Cadbury employs these strategies and the consequences for society of Cadbury pursuing these strategies. Task 4: Production decisions link to social consequences Explain in detail how production decisions are linked to the social consequences and vice versa (how societal influences impact on production decisions).
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