LYDIA SCHENDEL

2529 Rio Grande St. Apt. #93 Austin, TX 78705 (210) 557-6989 lydiaschendel@gmail.com www.lydiaschendel.com
EDUCATION The University of Texas at Austin Bachelor of Journalism (In Progress) Multimedia Journalism Sequence Minor in Spanish Language Business Foundations Certificate (In Progress) Current GPA: 4.0 Relevant Coursework Critical Issues in Journalism News Media Writing and Editing Intermediate Reporting Reporting: Images (Multimedia) Advertising on the Internet Foundations of Accounting Foundations of Marketing Legal Environment of Business Fall 2010 Spring 2014

EXPERIENCE News Intern NewBay Media, Austin, Texas Wrote article about digital signage on UT campus for Digital Signage Magazine Edited, formatted and posted news stories to online platforms for Digital Signage Magazine and Rental & Staging Magazine Assisted with compilation of content for print versions of Digital Signage Magazine and Rental & Staging Magazine Managed Twitter account to drive traffic to magazine websites Employee Communications Intern National Instruments, Austin, TX Created original content and managed production of weekly internal newsletter Started new series on international branches and increased international readership Maintained monthly employee events calendars Created and managed content for digital signage Led promotional effort for employee volunteerism at annual end users conference SKILLS Microsoft Word, Excel, PowerPoint Adobe InDesign, Photoshop Basic HTML Basic CSS Final Cut Pro DotNetNuke CMS Ektron CMS Wordpress AP Style Intermediate Spanish

November 2011-Present

May 2013-August 2013

AFFILIATIONS Texas New Media Member of Web and Analytics Committee Worked with local businesses and organizations to enhance their marketing, online presence and social media strategies. Society of Professional Journalists Member of national organization and University of Texas chapter AWARDS and RECOGNITIONS Deans Honor List

Fall 2012-Spring 2013

Fall 2011-Spring 2012

Fall 2010-Spring 2013