Matt Inglot was following the hustler's path. He built some skills on his spare time, and began selling those skills as a freelancer. The first project he sold was to build a website for $300. Soon, he had a full-time freelance business, and decided to grow into an agency. But before long, Matt found himself working 80 hour weeks and stressed out during down months about covering rent and payroll. While outwardly successful, Matt knew the business was broken.