Lodovico Antinori is a partner in Tenuta di Biserno, in the Maremma area of Tuscany, and was the founder of Ornellaia in Bolgheri. He is also a partner in Tenuta Campo di Sasso. Lodovico is open and frank in his assessment of his career, discussing his family's position within Tuscan wine, his own important trip to California, and the rise of Super Tuscan wines like Ornellaia. He describes founding Ornellaia with the help of Andre Tchelistcheff, the later influence of Michel Rolland, and the rise to fame of Ornellaia and Masseto. He then discusses what led him to sell Ornellaia to the Robert Mondavi company, and his current projects in the Maremma of Tuscany, in Italy.