Customer Service that Works
By Roberta Cava
()
About this ebook
Companies are struggling with customer service because of the influx of people using on-line ordering. For those shoppers who still need to physically touch see their items, there’s even more need for fully trained staff who how to deal with customer purchases, returns and problems. To know how to listen carefully to determine what the customer wants and ensure that they feel better after they leave their shop than when they entered.
Some staff face queue rage – where clients go viral and take out their rage on staff. Some companies have had to hire security guards to protect their employees.
Giving better customer service, is a must for companies in this age of zealous competition between firms. How does your company measure up?
Roberta Cava
Roberta Cava is the author of 30 books. Two of them are international best-sellers. Her Dealing with Difficult People book was published in 1990 (23 publishers in 17 languages). She was born in Canada but now lives on the Gold Coast of Queensland, Australia.
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Customer Service that Works - Roberta Cava
Copyright 2019 by Roberta Cava
Customer Service That Works
Roberta Cava
Published by Cava Consulting
info@dealingwithdifficultpeople.info
www.dealingwithdifficultpeople.info
Smashwords Edition
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ISBN 978-0-463369579
Companies are struggling with customer service because of the influx of people using on-line ordering. For those shoppers who still need to physically touch see their items, there’s even more need for fully trained staff who how to deal with customer purchases, returns and problems. To know how to listen carefully to determine what the customer wants and ensure that they feel better after they leave their shop than when they entered.
Some staff face queue rage – where clients go viral and take out their rage on staff. Some companies have had to hire security guards to protect their employees.
Giving better customer service, is a must for companies in this age of zealous competition between firms. How does your company measure up?
Roberta Cava is the owner of Cava Consulting in Australia. She is the author of 38 books and will be writing more. 33 are non-fiction and 5 are fiction. Her book Dealing with Difficult People has been an international best-seller since 1990 with 24 publishers and in 17 languages.
BOOKS BY ROBERTA CAVA
Non-Fiction
Dealing with Difficult People (24 publishers – in 17 languages)
Dealing with Difficult Situations – at Work and at Home
Dealing with Difficult Spouses and Children
Dealing with Difficult Relatives and In-Laws
Dealing with Domestic Violence and Child Abuse
Dealing with School Bullying
Dealing with Workplace Bullying
Retirement Village Bullies
Keeping Our Children Safe
Just say no
What am I going to do with the rest of my life?
Interpersonal Communication at Work
Change? Not me!
Creative Problem-Solving & Decision-Making
Customer Service that Works
Team Building
Before tying the knot
How Women can advance in business
Survival Skills for Supervisors and Managers
Human Resources at its Best!
Human Resources Policies and Procedures - Australia
Employee Handbook
Easy Come – Hard to go – The Art of Hiring, Disciplining and Firing Employees
Time and Stress – Today’s silent killers
Take Command of your Future – Make things Happen
Belly Laughs for All! – Volumes 1 to 6
Wisdom of the World! The happy, sad and wise things in life!
Fiction
That Something Special
Something Missing
I can do it! The sky’s the limit!
Trilogy: Life Gets Complicated
Life Goes On
Life Gets Better
CUSTOMER SERVICE THAT WORKS
Table of contents
Introduction
Chapter 1 – Dealing with Clients
Customer Service
Not enough staff
Call Centres
Inattentive shop assistants
Knowledgeable employees know
Dealing with Angry clients
Get your act together
Guilt
Rude behaviour
Bad customer Service
Auto parts staff
Techniques for dealing with angry clients
Doctor’s Offices
Government Offices
Queue rage
Lethal employees
Unprofessonal Behaviour
Restaurants and Hotels
Recreational Facilities
Services to the Elderly
Clients with Disabilities
Correcting your own mistakes
Client abuses you
Client blocks
General principles and techniques
Dealing with language barriers
Dealing with persistent people
The stuck record technique
Using the stuck record technique
Using the telephone
Telephone etiquette
Telephone responses
Answering phone messages
Insurance problem
Chapter 2 – Other types of Client Problems
The client:
Has already had the run-around
Acts like the class clown
Blames you for someone else’s mistake
Drops in without an appointment
Is long-winded
Needs an immediate answer
Is a know-it-all
Is condescending and rude
Puts long-distance calls on hold
Refuses to wait for his/her turn
Uses profane language or threatening behaviour
Must deal with two clients simultaneously
Drunk or threatening behaviour
Serviceman gets uncivil treatment
Client has tantrums
Boss has tantrums
Sarcastic remarks
Saboteur
Personality clashes
Always slow
Procrastinator
Lateness
Keeps me waiting
Gossip
Sham assertive
Bootlickers]
Over-committers – renegers
Sexual harassment
Stalking client
Email abuses
Chapter 3 – Communication Tips
Communication Tips
Paraphrasing
Using paraphrasing in training others
Sensory language
Feedback
Guidelines for giving feedback
Guidelines for receiving feedback
Examples of how to use feedback
Process of feedback
Feedback steps
Power trips
Using feedback with very difficult people
Listening
Kinds of bad listeners
Blocks to effective listening
Be a good listener
How do you rate as a listener?
How to improve your listening skills
Qualities of a good listener
Speaking
How do you rate as a speaker?
Reasons why you may not be a good speaker
Non-verbal signals
What body language can tell us
Lying
Space bubbles
Territorial supremacy
Eye contact
Writing skills
Messages lost through repetition
Communication process
How to avoid being misunderstood
Ways to reduce communication problems
Chapter 4 – Supervisors in Customer Service
Why do supervisors fail when it comes to customer service?
The person in the middle
Supervisors from Hell
What a chauvinist!
Ignoring or the silent treatment
Tantrums
The skill of brainstorming
Chapter 5 - Behaviours
What kind of personality are you and others?
Your strengths
Your weaknesses
Analyse your difficult clients
Working with your difficult clients
Queue rage
Client abuses/bullies
Passive-aggressive behaviour in clients who bully
Passive-aggressive characteristics
Effects of client bullying
Wife sexually harassed by client
Strokes/recognition
Expert strokers
18 Games people play
Arguments
The way to win arguments
Using common sense and good manners
Avoiding ambiguous messages
Avoid defensiveness in communication
Handling criticism and disapproval
Chapter 6 – Styles of Behaviours
Styles of behaviour and their effects
How passive people feel about themselves
Indecisive passivity
How aggressive people feel about them-selves
How assertive people feel about themselves
Consequences of these behavioural styles
Passive people can make others feel
Aggressive people can make others feel
Assertive people can make others feel
Who wins?
Determine your personality style
Assertiveness blocks
Dysfunctional childhood
Freezes under pressure
Bashful
Self-beraters
Uninvolved
Chapter 7 - Dealing with Angry Clients
Coping strategy
Dealing with my own anger
Dealing with others’ anger
Repression of anger
How to handle anger
Conflict resolution
The Chicken Problem
Conclusion
Back to Top
INTRODUCTION
Companies are struggling with their customer service because of the influx of people using on-line ordering. If they don’t get on the bandwagon and offer on-line ordering and delivery, they will likely lose clients.
For those shoppers who still go physically to touch, see and buy their items, there’s even more need that the company ensures that their sales staff are fully trained in how to deal with customer purchases, returns and problems. They need to be trained how to listen carefully to determine what the customer wants and be there to make them feel better after they leave their shop than when they entered.
If a client came because of a product or service problem, it’s essential that staff listen and respond correctly so they can find a solution to the client’s problems. Sometimes this involves some negotiation and creative solutions to their problems.
Some staff face queue rage – where clients go viral and take out their rage on staff. Some companies have had to hire security guards to protect their employees. In emergency hospitals, many are having two entrances to their emergency departments – one for ordinary cases – the other for those who appear to be under the influence of drugs or alcohol. The latter emergency wards have security guards to protect their staff.
Learning how to give better customer service is a must for companies in this age of zealous competition between firms. How does your company measure up?
Back to Top
CHAPTER ONE
DEALING WITH CLIENTS
Customer Service
Customer service is more important today than it was in the past. When clients are asked why they purchase a product or service, most of them say that their decision was heavily influenced by the quality of service provided by the client.
If you’re like me and run into someone who doesn’t answer the phone properly, or handles clients in less than a professional manner, your impression of the entire company goes rapidly downhill.
Some service personnel act as if looking after clients is an interruption to their work. Ask yourself this question, Do I like serving people?
If your honest answer is No,
please do everyone a favour and get out of the service industry!
How can you provide TLC when something’s gone wrong and the customer is upset?
Saying, I can see you’re upset about this - let’s see what I can do to fix things.
Can go a long way towards calming the customer down.
Customer service revolves around - empathy - empathy and more empathy!
Customers appreciate courtesy in the service provided to them. One thing employees may forget, is that the customer is always number one.
Some employees give the impression that looking after a client is an interruption to their real work. Such behaviour implies that the employee is doing clients a favour by helping them. The customer’s needs should take precedence over any other work the employee has.
Unfortunately, many people are employed in the service industry simply because the job was available.
These people should be employed elsewhere. If you work in the service industry, ask yourself, Do I enjoy serving people? Do I want to make their day better than it was before they met me?
If the answer is, No,
get out of the service industry!
One goal society should have, is to create a way of life that allows people to serve others without feeling subservient. Some men may feel that serving others (either at home or on the job) is demeaning or women’s work.
They believe they’ll lose their masculinity if they serve others.
Not enough staff
I went to a large department store yesterday and had to join a long line of people waiting for one shop assistant to help them. There was another till available, but nobody was at it. After twenty minutes, I went up to the counter and dumped my goods on the counter beside the clerk and said ‘I’m out of here. Your customer service here has got to improve before I come back.’ And I huffed off. I saw two other customers do the same and made the same angry comments. Why doesn’t the company understand how bad this looks to potential customers because I will tell two people about the bad service who will tell two more people and before you now it the company will be out of business.
I feel sorry for the lone shop assistant who was probably going full-out trying to deal with in influx of customers. Here’s a situation I faced, and the solution is the same for your problem.
I was checking in at an airline desk and found that they had given me a middle seat. I had booked an aisle seat because I have long legs and wanted the extra room. I proved this by showing her my booking documents She explained that the plane was full, and she could not change my seat. I asked to speak to her supervisor. I explained the problem, showed her my documents and she quickly corrected the issue by giving me the aisle seat I had booked. She explained that the seat had not been allotted to anyone before I checked in.
She also added the comment that I have remembered when dealing with any difficult client/company problem. She said, If you’re satisfied with our service - please tell everyone. If you are unhappy with our service –please speak to a senior staff member who is in a position to help you.
So that’s what you should do. With on-line shopping taking over – these companies are frantically trying to find ways to keep their customers. You should contact someone in authority at the store and if you can’t talk in person to them, at least ask for an email address so you can state your concerns and the solution to those concerns. If the department store has a head office – send a copy of that information to them.
Call Centres
More and more, businesses are sending their call centres to foreign countries where the call centre staff have strong accents. This has caused considerable problems for those who are trying to get the companies to solve their problems.
I had problems with my web server and called them to obtain a solution to my problem. The phone was answered by a woman I simply could not understand. I asked her time and again to repeat what she was saying and finally had to hang up. I phoned again and this time I spoke with a man – and had the same problem, I couldn’t understand most of what he was saying. I gave up in disgust. How should I handle this kind of problem?
I have been told that if one insists on speaking with someone in their own country, the company must do so. If they don’t – write a letter or send an email to that company complaining about their customer service and request that they set up another call centre for those in their country who can’t understand the people in their existing call centre. Insist that if they don’t answer your email, you will move to a company that will do so. If they don’t comply – follow through, and move to another server.
When you investigate other options, be sure to ask them where they have their call centre. Keep looking until you find one that will look after you, the customer, instead of cutting their costs of call centres by going overseas where they can hire people at lower than our minimum wage.
My problem is the consistent calls I get from someone from a company’s call centre and firstly I can’t understand what they’re saying, and secondly, if I want their product, I will buy it without them hassling me to buy it!
There is a do not call
registry you can use for your phone and if the company sends you emails, just block them in your spam file.
Inattentive shop assistants
"I went to a ladies’ fashion shop, picked out an outfit I wanted to try on, but could not find a fitting room, so went to the sales desk. Behind the desk were two sales assistants who were busy talking about what they did on the weekend. I waited for five minutes for them to recognise me and when they didn’t, I said, ‘Does anyone work here?’
They both turned to me with a nasty look on their faces and said, Do you want something?
That’s why I’m here, and I am very upset that you have ignored me and continued your talk about what you did on the weekend. Now, where is the fitting room, I’d like to try on this outfit.
One of the women didn’t say anything, just pointed in the direction which I assumed was the fitting room. I followed her directions, couldn’t find the fitting room, so I went back to the desk to find them still talking about what they had done that weekend. I dumped the outfit on the desk, gave them a dirty look then went to the Customer Service desk. I asked to speak to a supervisor and explained what had happened. A few days later, I went back to see if the outfit was still available, found it, and was able to find the fitting room because it had been clearly identified. When I went to pay for the item, I noticed that the desk I had gone to now had two different shop assistants who had obviously been properly trained."
Yes, training is essential for all sales staff. Many of them have never worked before and have no idea what customer service is about. Smart companies ensure that their shop assistants