Copywriting Crackdown
By Andy Jenkin
()
Currently unavailable
Currently unavailable
About this ebook
Copywriting Crackdown Will Teach You Everything You Need to Know About Writing Powerful Copy That Will Grab and Entice the Reader Into Action
Copywriting can boost your sales, improve your market penetration and your margins. Good copywriting can do a whole lot better. And world class copywriting can transform your performance out of all recognition.
Businesses and organisations need a broad range of things written: websites, brochures, case studies, product descriptions, user manuals, press releases, presentations, internal documents and more. While many will simply use internal resource to get the writing done, many turn to a freelance copywriter to help them out.
Types of Copywriters:
* The freelance copywriter
* The agency copywriter
* The in-house copywriter
* Advertising copywriting
* Long-copy work
* Copywriting for publishers
* Website copywriting
* SEO copywriting
* Online article copywriting
Copywriting Services:
* Copywriting Only - you just write copy
* Marketing pro - you're both a copywriter and marketer
* Public Relations specialist - you're a PR spin doctor
* Copy makeover specialist - you critique and rewrite others' copy
* Project manager - you handle compete projects, sub-contracting design and marketing
* Copywriting trainer - you teach copywriting
* Copywriting consultant - you're a strategist
What You Will Learn in Copywriting Crackdown:
* Basic copywriting information and tips
* Effective copywriting strategy for sales success
* Distinguishing between features and advantages in copy
* Focusing copy on what the potential buyers really want
* Turning your website into a persuasive sales machine
* Mistakes to avoid in preparing effective copy
* Copywriting tactics including structure, persuasion, emotion, power words, clarity, and more
* How to gain a thorough understanding of your audience, competition, products, and your brand's unique voice
* How to create a professional, client-attracting website with the power of your copywriting
* How to convert your readers into business leads and life-long customers
* How to write copy that sells in a way that is still true to your voice
And much, much more …
ORDER NOW!
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