Generate Income From Selling Merch As An Indie Artist
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About this ebook
The main job of an indie artist is to make quality and good sounding music.
There are other things that an artist needs to look into other than working hard to make music. It is also important the indie musician to market his music in order to achieve great success. If you are creating good music, you should look to promote it to the music lovers in order to gain fans. It is very important for you to promote your brand and to network with the right people.
The biggest challenge that every musician faces these days is to generate income.
As there are plenty of musicians mushrooming all over, there is no way one can rely on just selling their recorded music to earn a very good income. Selling the recorded music, getting the license for the songs, and touring around the country to perform the songs might earn you a living, but if you are looking to make more money out of your brand and music, then you need to diversify. You should think of tapping new sources of income.
The best way to generate a good income and also steady income as an indie artist is by selling merchandise.
Merchandising is another way of staying connected with your followers. This gives the fans an option of interacting with their favorite musicians. You should be selling products or merchandise that is on cue with your style of music.
By selling custom merchandise, you can always generate a good amount of money even if you do not sell your recorded music and albums that much. One of the best and the easiest ways to sell customized products and stuff is to use the various websites and the social media platforms.
These platforms are the cheapest and the most effective option to promote your brand merchandise to your followers.
This eBook will provide you with insights on what you need to do in order to find and choose the right merchandise to sell. There is also the need to find out the best supplier who will make the merchandise available to your target audience through various online sources.
There are also detailed tips and ideas carried in the eBook that will help you to sell more merchandise to your fans and followers.
Dominique Blais
Dominique Blais est un musicien professionnel ayant contribué au démarrage de plusieurs écoles de musique à Montréal au Canada. En plus d’avoir été Agent au sein de divers départements de la SODRAC pendant plusieurs années, il a su organiser des centaines de spectacles d’artistes internationaux tels que Motorhead, The Misfits, Anthrax, Vince Neil (Motley Crue) et bien d’autres. Dominique Blais agit actuellement à titre de Consultant en formation et en gestion d’entreprises musicales et de Directeur des études à l’Institut Trebas de Montréal.
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Generate Income From Selling Merch As An Indie Artist - Dominique Blais
GENERATE INCOME
FROM SELLING MERCH
AS AN INDIE ARTIST
Dominique Blais
© 2017 by dominiqueblais.com
Cover design by Dominique Blais
ALL RIGHTS RESERVED. No part of this eBook may be reproduced in any form or by any electronic or mechanical means including information storage and retrieval system – except in the case of brief quotations embodied in critical articles or reviews – without permission in writing from its publisher, dominiqueblais.com.
Disclaimer
THE AUTHOR AND THE publisher of this eBook have shared their own ideas and interests in this eBook. They are just for information purpose and hence they disclaim any liability to any person who suffers a loss or damage by following the guidelines given in this eBook. This is a book made to share information about how to make money as an indie artist.
Legal deposit: 4th semester of 2017
Bibliothèque et Archives nationales du Québec
Library and Archives Canada
ISBN 978-2-9816983-2-2 (Publication électronique/ePUB)
TABLE OF CONTENT
Introduction
Picking The Right Merchandise To Sell
Know your target
List out possible merch you can sell
Music CDs, vinyl, download and streaming options
Wearables, like shirts, tees, hats and hoodies
Digital merch
Smaller merchandise
Look for merchandise in all price ranges
Have track of what you spend on the merch
The amount you want to earn
Know your competitor’s pricing
Clearing dead stock
The need to choose high quality products
Choosing The Right Indie Artist Merchandise Supplier
Make use of print on demand services
Redbubble (www.redbubble.com)
Threadless (www.threadless.com)
Café Press (www.cafepress.com)
Finding the right products manufacturer
Advantages of finding the right merch supplier
Where to search?
Ideas To Sell More Merchandise
Make good use of merch table
Make use of signage
Visible merch table
Plenty of merch choices
Offer discounts or bundled offers
Sell merchandise online
Online specialty items
Buy one get one deals
Offer discounts
How to sell more?
Make good use of the tours
Bundling offers for super-fans
Conclusion
Introduction
The main job of an indie artist is to make quality and good sounding music. There are other things that an artist needs to look into other than working hard to make music. It is also important the indie musician to market his music in order to achieve great success. If you are creating good music, you should look to promote it to the music lovers in order to gain fans. It is very important for you to promote your brand and to network with the right