Writing Without Bullshit: Boost Your Career by Saying What You Mean
By Josh Bernoff
4.5/5
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Currently unavailable
Currently unavailable
About this ebook
Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead.
It’s time for Writing Without Bullshit.
Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don’t stand a chance.
In this practical and witty book, you’ll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You’ll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you’ll get used to writing directly to the reader to make every word count.
At the center of it all is the Iron Imperative: treat the reader’s time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking.
Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format from emails and social media to reports and press releases.
Stop writing to fit in. Start writing to stand out. Boost your career by writing without bullshit.
Josh Bernoff
Josh Bernoff has been a professional business writer for more than 30 years, including two decades as a renowned technology analyst. He is the coauthor of three books on business strategy, including the bestseller Groundswell.
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Writing Without Bullshit: Boost Your Career by Saying What You Mean Rating: 4 out of 5 stars4/5Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies Rating: 0 out of 5 stars0 ratings
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Reviews for Writing Without Bullshit
11 ratings3 reviews
- Rating: 5 out of 5 stars5/5It was exactly what I was looking for. It gave clear actionable instructions on, as the title says, Writing Without Bullshit! Now, that I've gone through it, I'll create a 3-page document with all the tips. So I can have them handy when I'm writing. If you're a serious writer, this book is a must-read!
- Rating: 5 out of 5 stars5/5Τhe practical tips which you can apply immediately to any type of writing.
- Rating: 5 out of 5 stars5/5This book taught me the habit, mindset of how to write shorter and why you should write shorter without bullshit.