Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards (Review and Analysis of Abraham's Book)
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About this ebook
This complete summary of the ideas from Jay Abraham's book "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards" shows how marketing is the engine that drives every business forward. Without customers, a business is going nowhere. In his book, the author demonstrates that any company with a dynamic marketing program and a good product or service can flourish and prosper. This summary reveals that the key to marketing is understanding the needs of your prospective and current customers, and how to relate those to what you offer.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge
To learn more, read "Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards" and discover the key to creating marketing campaigns that get real results.
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Money-Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards (Review and Analysis of Abraham's Book) - BusinessNews Publishing
Book Presentation:
Money Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards by Jay Abraham
Book Abstract
Important Note About This Ebook
Summary of Money Making Secrets of Marketing Genius Jay Abraham and Other Marketing Wizards (Jay Abraham)
1. Customers and the Need to Educate Them
2. Host Devices
3. Start-Up Marketing
4. Unique Selling Proposition
5. Direct Response Marketing
6. Writing a Good Advertisement
7. Converting Prospects
8. Direct Mail Marketing and Telemarketing
9. Marketing Help From Your Vendors
10. Public Relations
11. Marketing for Professionals and Other Businesses
12. How to Put On a Great Marketing Campaign
Book Abstract
MAIN IDEA
Marketing is the engine that drives every business forward. Without customers, a business is going nowhere. With a dynamic marketing program, any company offering a good product or service can grow flourish and prosper. The key to marketing is to understand the needs of your prospects and clients, and how those needs relate to your product and service. Focus on that, and you’ll be able to develop great marketing which can offset almost any other competitive disadvantage your company may suffer from. In the final analysis, a business stands or falls on its ability to attract and hold customers.
Important Note About This Ebook
This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from