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    Getting Business to Come to You (Review and Analysis of Edwards, Edwards and Douglas' Book)
    Getting Business to Come to You (Review and Analysis of Edwards, Edwards and Douglas' Book)
    Getting Business to Come to You (Review and Analysis of Edwards, Edwards and Douglas' Book)
    Ebook42 pages25 minutes

    Getting Business to Come to You (Review and Analysis of Edwards, Edwards and Douglas' Book)

    By BusinessNews Publishing

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    About this ebook

    The must-read summary of Paul and Sarah Edwards and Laura C. Douglas' book: "Getting Business to Come to You: Everything You Need to Do Your Own Advertising & Sales Promotions".

    This complete summary of the ideas from Paul and Sarah Edwards and Laura C. Douglas' book "Getting Business To Come To You" shows that the only truly essential element for a successful business is having enough people to buy your product or service week after week. In other words, marketing is the life blood of any business. Marketing does not necessarily require you to be on the road. The authors suggest that there are effective ways of maintaining a business profile, so that people come to do business with you of their own accord. This requires an effective, high profile strategy that any business can develop for themselves if they use the right techniques. There’s no single magic strategy that works for every business. Marketing will always be an ongoing, experimental process that in the final analysis must stand or fall on its own merits. The key is not to rely on any one method exclusively, but to have a wide range of marketing activities underway all the time.

    Added-value of this summary: 
    • Save time 
    • Understand the key concepts 
    • Increase your business knowledge 

    To learn more, read "Getting Business To Come To You" and discover how to grow your business. 
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateFeb 15, 2013
    ISBN9782806243249
    Getting Business to Come to You (Review and Analysis of Edwards, Edwards and Douglas' Book)

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      Book preview

      Getting Business to Come to You (Review and Analysis of Edwards, Edwards and Douglas' Book) - BusinessNews Publishing

      Book Presentation: Getting Business To Come To You by Paul, Sarah Edwards & Laura C. Douglas

      Book Abstract

      Important Note About This Ebook

      Summary of Getting Business To Come To You (Paul, Sarah Edwards & Laura C. Douglas)

      1. What Works: The Marketing Strategies of Successful Home-Based Businesses

      1. Word-of-Mouth Advertising

      2. Public Relations: A Reputation That Means Business

      3. Direct Marketing: Getting Your Message Across One-on-One

      4. Inventive Advertising: Cementing Your Name In Their Brains So You’re The One They Want

      5. The Technicalities Of Producing Your Marketing Materials

      Book Abstract

      Main Theme

      The only truly essential element for a successful business is having enough people to buy your product or service week after week. In other words, marketing is the life blood of any business.

      Marketing does not necessarily require you to be on the road. The strategies of this book suggest there are effective ways of maintaining a business profile, so that people come to do business with you on their own account. This requires an effective, high profile strategy that any business can develop for themselves if they use the right techniques.

      There’s no single magic strategy that works for every business. Marketing will always be an ongoing, experimental process that in the final analysis must stand or fall on its own merits. The key is not to rely on any one method exclusively, but to have a wide range of marketing activities underway all the time.

      Important Note About This Ebook

      This is a summary and not a critique or a review of the book. It does not offer judgment or opinion on the content of the book. This summary may not be organized chapter-wise but is an overview of the main ideas, viewpoints and arguments from the book as a whole. This

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