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    Grow Your Community
    Grow Your Community
    Grow Your Community
    Ebook46 pages30 minutes

    Grow Your Community

    By E. Anastasia-Murphy

    ()

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    About this ebook

    Your community is your greatest asset! After researching hundreds of nonprofits over the past two years, here are twenty-five of the best practices out there to engage your supporters in the most meaningful ways. Grow Your Community features three dynamic sections: Community Building Tips, Technology Tips and Engagement Tips. Make it your own today!

    LanguageEnglish
    PublisherE. Anastasia-Murphy
    Release dateApr 28, 2011
    ISBN9781466150409
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      Book preview

      Grow Your Community - E. Anastasia-Murphy

      Grow Your Community.

      By Erin Anastasia-Murphy and Meg Savin

      Copyright 2011 in4good

      Smashwords Edition

      Smashwords Edition, License Notes

      This eBook is licensed for your personal enjoyment only. This eBook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then please return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

      Acknowledgements

      As with any meaningful project, Grow Your Community is largely the result of the energy, enthusiasm, and intelligence of many:

      » First and foremost, Grow Your Community is the result of the innovative vision of John Whalen, who crafted, developed and honed his member segmentation model over many years. It is John’s unique boosterism theory that not only shaped this eBook, but has compelled in4good’s thought leadership and project development as a whole. We owe John our deepest thanks for so graciously providing the foundation for our own thinking, and for his continuous support as we move forwards.

      » Many thanks to John Hutchinson, our brilliant and gracious CEO/President, without whom, Grow Your Community never would have come to fruition.

      » To Katherine Varnum, who lent her keen eye and superb voice to many articles in this publication, many thanks!

      » And lastly, to the countless staff members at nonprofits across the country, and around the globe, who have generously given their time, and shared their experiences with us as we have worked to develop our ideas.

      Our deepest thanks to all those who have contributed along the way.

      E. Anastasia-Murphy and Meg Savin

      Table of Contents

      Introduction- We’ve done our research.

      Section 1- Community Building Tips

      Section 2- Technology Tips

      Section 3- Engagement Tips

      About – Authors and additional eBooks

      Introduction | We’ve done our research.

      The habitual question around our office is this: how well do you holistically engage your supporters?

      Our team of community researchers has spent the past few years interviewing, analyzing and learning from the efforts of more than 130 inspiring nonprofits. During our research we look for pathways that encourage and direct supporters towards actively engaging with an organization in the following areas: donations, advocacy, member recruitment, volunteerism, event participation, knowledge sharing and social networking.

      Stemming from our thorough

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