Talk is (Not!) Cheap: The Art of Conversation Leadership
Written by Jim McCann
Narrated by Mel Foster
3/5
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About this audiobook
Jim McCann has spent his career talking. For McCann, the founder and CEO of the world’s leading florist, 1-800-Flowers.com, being open and ready to speak to a variety of audiences is his most powerful leadership tool.
In Talk Is (Not!) Cheap, McCann illustrates how the art of conversation leadership—the process he developed to engage others and create forward momentum in the workplace—can be used to inspire, innovate, and win. Using a blend of how-to and insightful personal stories, this book argues that the gift of gab may just be the most critical (and undervalued) skill set in today’s workplace.
Lessons include how to overcome hesitation when diving into conversation with strangers and knowing when to just “shut up and listen!” McCann’s practical advice comes from twenty years of experience as the voice of small business, and from meeting and exchanging ideas with other influential business leaders around the world.
Whether you’re interacting with customers, pitching new business to a client, or seeking to be heard within your own company, Talk Is (Not!) Cheap will strategically transform the way you communicate and listen. With McCann as your guide, this important book will teach you how the art of conversation leadership can improve and joyously change your life.
Jim McCann
Jim McCann is the founder and CEO of 1-800-Flowers.com, Inc. Today, his organization encompasses numerous gift brands and websites, including Fannie May Confections, The Popcorn Factory, Cheryl’s Cookies, 1-800-Baskets.com, FruitBouquets.com, StockYards.com, FineStationery.com, and Celebrations.com—in addition to a network of 1-800-Flowers franchise shops across the country. McCann is the author of Stop and Sell the Roses: Lessons from Business and Life and A Year Full of Flowers: Fresh Ideas to Bring Flowers into Your Life Every Day.
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Reviews for Talk is (Not!) Cheap
2 ratings1 review
- Rating: 3 out of 5 stars3/5I was intrigued by this when I first saw it. Decided to go the audiobook route and was taken back right away. A book about the importance of talking and Jim Mcann doesn't even read his own book?!? But still I mentally filed that away and listened eagerly still. Halfway through I was still wondering what the real point of this was for. He details the rise of his company and the challenges and failures he's had during its tenure., but the answers and lessons learned from those challenges and failures didn't help illustrate where the book was heading with this.
An interesting read but unfortunately a forgettable one.