Business Plans for Dummies 2nd Ed.
Written by Paul Tiffany and Steven Peterson
Narrated by Brett Barry
4.5/5
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About this audiobook
Creating a great business plan is the first and most vital step to business success. Business Plans For Dummies, 2nd Edition, offers quick, easy solutions for all your planning dilemmas. Packed with the latest tips and advice, this fun, friendly resource will help you launch your company with confidence.
Discover how to:
Assess your company's goals and objectives
Create a clear, precise mission statement
Identify customers and understand their needs
Differentiate your business from the competition
Understand budgeting and finances
Paul Tiffany
Paul Tiffany, PhD, is a professor of management at the Haas Business School, UC Berkeley, and an Adjunct Professor at the Wharton School, University of Pennsylvania.
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Reviews for Business Plans for Dummies 2nd Ed.
9 ratings2 reviews
- Rating: 5 out of 5 stars5/5I found this to be a fantastic introductory to what a business plan is, what they are for, how to use them for maximal benifit, and the basics on where to begin the research needed to make one.
1 person found this helpful
- Rating: 5 out of 5 stars5/5Good read very informative basic knowledge on writing a business plan