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    Fashion Statement: Putting Your Mouth Where Your Money Is

    by Shankar Vedantam Jun 20, 2019 1 minute
    Researchers say we often recognize peer pressure in the actions of others — but not in our own choices.

    A while back, Jonah Berger was talking with a lawyer friend from Washington, D.C. The friend was lamenting the impact of social influence on his peers. He was

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