Blazing a Path to a Better Brain
Fearless founders are hacking their cortexes in ways that will inspire you. Or horrify you. Or both
by JEFF BERCOVICI AND TESS TOWNSEND
Nov 30, 2016
2 minutes
BRAIN HACKING—EXPERIMENTING WITH supplements and physical techniques to boost alertness and productivity—sounds like something you wouldn’t want to attempt without a medical professional nearby, and maybe not even then. But you’re already doing it, says Nootrobox founder Geoff Woo, whose Andreessen Horowitz–funded and San Francisco–based startup makes supplements purported to sharpen brainpower. “This,” he
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